Oleksii Usenko
Offer Oleksii work on your next project.
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Offer work 
Kharkiv,
Ukraine
8 months 16 days back
available for hire
age 25 years
on the service 2 years
Rating
Successful projects
Average rating
Language proficiency level
Українська: fluent
Русский: fluent
English: upper-intermediate
Skills and abilities
Design & art
Translation
Portfolio
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338 USD The Verena Design
Lead Generation & Sales
The Target:
Planning growth in 5 times
Increase sales to 100 units per day
… Retail clothing trading is a very competitive segment of business, where it is important to distinguish with your products. This business category works well with video reviews of products and advertising in catalogues. These tools allowed us to reach our KPI. Our target audience - women 35-55 years who love comfortable, daily clothes, but at the same time love to look stylish
Optimization and Scalation
Understanding our target audience and setting the right communication strategy, we were able to speed up 100 leads per day with an average price of 1-4 dollars per ice, depending on the product category and the offers you can see on the screenshot. The average check is about $50-60 and the conversion is about 30-40%.
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226 USD by Pyjamazzz
Social Media Advertising
The Target:
Increased sales and lowering ice prices
Expansion of sales channels
Increase in the number of positions on the announcement, while saving the budget
…
We started testing with a small amount of products to evaluate the demand from the researched groups.Most, as expected, the advertising was reacted by girls under the age of 35, who are engaged in sports, often anywhere to go, are active Instagram users, as well as online buyers.I was focused on them when scaling and introducing a greater number of positions in the announcements.
Optimization and Scalation
Knowing the audience, which best responds to our announcement, we began to implement more positions to optimize and scale the campaigns both horizontally and vertically.In a few months I have lowered the price of ice more than three times, reaching the price of $0.9 in Ukraine, and we continue to support it and optimize it.So I have increased the ROAS to 3.4 and we get about 2500 leads per month.We also increased traffic to the site - in our case in this segment traffic companies worked strangely better than conversion, and brought a more profitable price for the purchase
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338 USD by phone jacket
Social Media Marketing (SMM)
The Target:
Increased sales
Expansion of sales channels
Work with a warm audience.
…
The initial purpose of this project with the sale of accessories for mobile phones, headphones and laptops was to locate a large amount of traffic, promote several pages on Instagram and the collection of subscribers, as well as to locate customers in offline stores and, of course, to increase the amount of sales and scalability of business.We conducted a number of campaigns to attract people to the page and in the offline stores, which gave quite unknown results, and also increased the number of subscribers.After that I started making conversion campaigns to focus on sales, and it brought us about 100-150 lids per day for a sum of about $1.5.The scale
For a few years, robots with this project have increased the number of lids from zero to 150-200 lids per day with a conversion coefficient of about 40%, which is a very good indicator for such a competitive business.Also after the creation of the site began to make advertising on it, in the nearest time subconnecting advertising in TikTok, to scale the sources of sales
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226 USD The Maori Jewels
Social Media Marketing (SMM)
The Target:
Increased sales and ROAS
Increased number of subscribers
Website development for internal and external markets
…
The agency, which was working before us, used traffic campaigns that did not bring results in sales. We started making campaigns, targeted and optimized on lead and sales, replaced creativity, exploring competitors and their successful case. We also changed the communication strategy and introduced new proposals for orders. In the first month we managed to cover the minus and turn the necessary volume of sales.
Testing and Scalation
Here you can see how many creativities I have been tested, getting different results, constantly searching for new auditories, propositions, and testing new hypotheses every month. In average, receiving the price for ice less than $2.5 at the average price of the order about $35-50. After that I began to scale.
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451 USD by Goodex24
Lead Generation & Sales
The Target:
Promotion of ASO
Google Play and AppStore
Promote mobile add-on from scratch through Facebook
…
For the launch I was preparing a lot of creative, and also used the promo code for the discount at the first order, to lock the customers who are already enjoying the delivery services, and show our advantages.We also started testing a lot of audiences and hypotheses, as we had very little real data about customers.Nearly immediately, the cost of installing the add-on for one customer was about $1.50, and the conversion to perform the order was about 30%.The average cost of one order in this case was about $40-$60, and the cost of capturing a new customer was about $4-$5.Also stored good LTV for about 3-6 months with regular orders
The scale
Using the best target groups and the winning creatives, we started scaling, after which we managed to lower the cost of installation to $0.9 and increase the number of customers by 35% with that budget itself.Parallelly on Android and iOS, on Android they had a price of about $0.7, but the conversion to the order was about 25-30%, so in sum, the price for customers was almost the same.
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1000 USD 3D Laser Gift - USA
Social Media Advertising
The Target:
Increase sales by 300%
Expansion of sales channels and launch of Tik Tok Ads
Work with a warm audience.
… Develop and implement a new creative strategy.
The customer turned to us with an ambitious scalability goal.In the first three months, robots increased my advertising budget more than 250%, while increasing the efficiency of advertising campaigns.
STEP 1 - Detailed structuring of campaigns and management of roofs
One of the unique problems in this niche is a relatively long process of decision-making, which can be from 3 to 10 days.To solve this problem, we focused on targeting the "heat" audience - quiet who already familiar with the brand and with greater probability can convert.But we also realized the importance of turning to potential new customers who may not yet know about the company.For this, we developed a comprehensive advertising strategy, which included a mix of targeted advertising, retargeting campaigns and interesting content, called to attract the attention of both new and existing customers.By analyzing the data and adjusting our approach to consumption, we were able to create highly efficient campaigns that brought sensitive results for the customer.
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