Nazar Pilipchuk
Rating
Skills and abilities
Promotion
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Contextual Advertising
from 339 USD for month
- Lead Generation & Sales
- Search Engine Reputation Management (SERM)
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Social Media Advertising
from 339 USD for month
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Social Media Marketing (SMM)
from 271 USD for project
Outsourcing & consulting
Portfolio
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Targeted advertising on META (Facebook/Instagram) for cosmetology
Social Media AdvertisingClient: Cosmetic clinic - https://juventa-lab.od.ua/
Service: Turnkey lead generation
… Period: 04.10.23-04.08.24
Result:
2026 leads at a price of $3.67 per lead
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Target for a premium beauty salon on Instagram
Social Media AdvertisingClient: https://www.instagram.com/beauty_mama.od/
Service: Lead generation + Instagram Ads subscriber acquisition
… Period: 01.08.23-31.07.24 (1 year)
Results:
From 0 to 4000+ subscribers.
1700+ applications for premium beauty salon services.
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Complex for targeted advertising on Facebook/Instagram for cars
Social Media AdvertisingClient: Non-Disclosure Agreement NDA (Well-Known Automotive Brand)
Service: Comprehensive advertising procurement in Meta for various goals (traffic, lead generation, conversions, etc.)
Period: 01.02.20-23.11.20
…
Result:
71,600+ targeted traffic to the website
4,500+ test drives and offers to purchase a new car
#targeted
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452 USD Google Ads contextual advertising for a real estate agency
Final result:
Increase in the number of conversions by 19 times.
Decrease in the cost of conversions by 8.5 times.
Increase in the advertising budget by 2.2 times.
…
Start of work on the project: April 2019. Case period: March-August 2019.
In this case, conversions were feedback forms on the website, requests for viewing and calculating installments for certain residential complexes, as well as a callback widget from Binotel.
Such optimization of advertising campaigns became possible due to a detailed audit of the advertising campaigns, which revealed and corrected a number of errors:
- incorrect structure of the advertising account, including the non-use of different types of advertising campaigns,
- use of ineffective bidding strategies
- ignoring some landing pages of the website that were not used for ad targeting
- weak selection of keywords for ad display and their match types
- negative keywords were not worked out well enough, which in turn led to not very targeted traffic
- ineffective use of the advertising budget across advertising campaigns.
During the month of April, it was possible to correct most of the errors, as a result of which we were able to scale and increase the budget by 2.2 times. In addition, due to constant optimization of the advertising campaigns, I managed to reduce the cost of conversion month by month, despite the increase in the advertising budget (which usually excludes such a possibility, as during scaling, the cost of conversion almost always increases).
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300 USD Targeted advertising on META (Facebook/Instagram) for dentistry
Social Media Advertising3,628 leads with an average price of $1.75 per lead - which is a very cool result in the market.
The effectiveness of the advertising is also confirmed by the long period of cooperation on the project.
The largest volume of applications was received for services with a higher average check - prosthetics and crown installation. Work on the project has been ongoing since the beginning of February 2023 to the present time.
… #targeted #FacebookAds #smm-support #retargeting
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Google Ads Setup
271 USD
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Contextual advertising
68 USD
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Tracking conversions on Google Ads and optimizing advertising
45 USD
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Development of advertising on Google and social networks
465 USD
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Ads META
349 USD
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Setting up targeted advertising on Instagram
271 USD
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Set up targeting
339 USD
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Targetologist for notarial services in Poland
339 USD
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Request for online consultation on Google advertising
37 USD
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Setting up + support for a contextual advertising campaign (2)
610 USD
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