Resulut Agency
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Promotion
Portfolio
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Launch With $62K profit over the last 2 months
Lead Generation & SalesDespite the negative initial profit in December, we quickly scaled the brand, achieving significant profitability by May 2025.
In the last 2 months, we achieved sales of $287,303 and a net profit of $62,943, with a margin of 21.9% and an effective ACOS (Advertising Cost of Sales) ratio of 31.5%.
… The low TACOS rate of 6.6% confirms strong organic growth and a balanced PPC strategy.
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Sales Increase +35% for 3 Months
Lead Generation & SalesIn just three months, sales and net profit increased by more than one and a half times, while the margin remained stable, indicating that the growth was achieved without losing margin.
Most importantly, advertising became more effective: ACOS decreased by 4%, and TACOS by 2.5%, even with only a slight increase in PPC spending, signaling growth in organic sales and a smarter allocation of the budget.
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Improved performance indicators ACoS/TaCOS, ACoS -28.38%
Lead Generation & SalesAfter implementing the updated sales strategy in January 2024, we reduced advertising costs by 18.8%, while increasing sales by 15%.
This led to a decrease in TACOS by 4.78% and an increase in profit by $20,600 during the same period. The new strategy effectively lowered advertising costs, improved conversion rates, and significantly enhanced overall sales efficiency.