Solomiia L.
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Lvov,
Ukraine
10 months 9 days back
available for hire
age 23 years
on the service 10 months 17 days
Rating
Successful projects
Average rating
Language proficiency level
English: fluent
Українська: fluent
Русский: advanced
Polski: intermediate
Skills and abilities
Design & art
Photo, Audio & Video
Promotion
Portfolio
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78 USD Market Entry Plan for Portugal
Marketing Research
This presentation is developed for MICE Operations — a Dutch provider of innovative event management software planning to enter the Portuguese market.
In this project I:
… Conducted marketing research (micro- and macro-environment, competitive analysis, segmentation, positioning)
Created a customer profile (buyer persona) and adapted the full marketing strategy accordingly
Developed a sales funnel with a focus on SDG-oriented marketing (social responsibility, eco-awareness)
Visualized KPIs, financial model, promotion budget, and sales forecast
Structured the presentation logic so that it appears as a ready strategy for investors or managers
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89 USD Company expansion to the international market in English
Marketing Research
This presentation was created for the analysis and presentation of Royal Auping's international expansion strategy — a Dutch manufacturer of premium mattresses and beds.
In the project I:
… Conducted in-depth research of the company, market, and competitors
Compiled analytical blocks: PESTEL, SWOT, 4P’s, financial analysis
Visualized complex information through charts, tables, and diagrams
Thought through the logic of the structure: from an overview to specific challenges
Highlighted the brand's unique aspects: sustainability, B Corp, innovation
Maintained an aesthetic balance between a business style and visual lightness