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Vlad Gurkovsky

Sleeping face
Vlad hasn't been on the service for a long time.
But on Freelancehunt, there are also 1211 freelancers in category Contextual Advertising, who will professionally and timely complete a project of any complexity.

Ukraine Kyiv, Ukraine
4 years back
Available for hire available for hire
1 Safe completed
8 years back
1 client
on the service 8 years

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Successful projects
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Rating
126

Skills and abilities

Portfolio


  • Autoschool (Context and Context) The network)

    Contextual Advertising
    Autoschool (Context and Context) The network) — example of freelancer's portfolio work in category Contextual Advertising
    AvtoLady - driving courses are exclusively for women, the instructor is also only for women. For those who have rights but have no confidence in driving.

    The task:
    Generation of Lead/Applications through Internet Advertising
    Auto courses are present in most of the major cities of Ukraine, under each city a separate landing is created. There have been no advertising activities before.

    The Decision:
    First, the analytics was set (Google Analytics set the goal - receiving the application), to track the effectiveness.
    When building an account in Google Adwords (tools - contextual advertising) we went on a strategy for maximum segmentation of key queries to different keywords groups.
    It was also decided to activate retargeting on Facebook and Instagram so that users who visited the site had the opportunity to complete the conversion from the social network. According to experience in previous projects, this tool has shown high efficiency.

    The Results:
    Sales growth +70%
    Increased conversion +54%
  • Questoria Event Agency (Context + social network)

    Contextual Advertising
    Questoria Event Agency (Context + social network) — example of freelancer's portfolio work in category Contextual Advertising
    Questoria - organization of holidays, salon games, story detective role-playing games.

    The task:
    Growth of sales. Increased brand recognition among the target audience

    The Decision:
    At the time of collaboration, the customer has already set up advertising campaigns in Google Adwords and Yandex Direct. As an entrepreneur, we have set ourselves for the goal of increasing the promotion of advertising for business. First of all, we set up detailed analysis and target tracking using Google Analytics.

    Parallel to the restart of Google Adwords and Yandex Direct, we launched social media campaigns. This channel us relieve the problem of product complexity, as not all users understood what Questoria is and what its features. We launched several types of campaigns at once: Targeted Advertising for main target groups, Retargeting Campaigns, Promo Video.

    The Results:
    Sales growth +70%
    Conversion growth x 3.7 times
    Increased brand recognition among the target audience
  • Medical Center (Context Advertising + Social Networks)

    Social Media Advertising
    Medical Center (Context Advertising + Social Networks) — example of freelancer's portfolio work in category Social Media Advertising
    The client:
    The Ingo Medical Center is a large modern clinic in the center of Kiev.The task:
    Attracting customers for an offer on MAMMOGRAPHY using online advertising tools.The Decision:
    Attracting potential customers through landing page, with the help of online marketing tools, several promotional channels have been selected:

    1 .Content Advertising in Google Adwords Search, Yandex Direct
    2ndRemarketing in Google Adwords GDN, Yandex RSI
    ThreeAdvertising on Facebook, Instagram Ads

    Advertising on Facebook Ads
    In Facebook Ads we promoted services: admission to the doctor mammologist, breast ultrasound admission and mammography.For this we chose the audience on Facebook that most represented the portrait of the audience, namely: women 40-65 years old, interests: Family, Sports, Fitness, Healthy Nutrition.The Results:
    1 .Mammologist consultation - the load of the doctor mammologist increased by 100%
    2ndUltrasound of the milk glands - the load on this service increased by 50%
    ThreeMAMMOGRAPHY - the load on this service increased by 160%
  • TechSvit - supplier of IT equipment

    Contextual Advertising
    TechSvit - supplier of IT equipment — example of freelancer's portfolio work in category Contextual Advertising
    The task:
    Increase sales of IT products through digital channels. At the time of the conversion online did not work as a system channel of lead generation, but performed a more nominal function. The project team had a comprehensive task to launch the hydrogenation.

    The Decision:
    During the analysis, we concluded that in order to the goals set, we need to develop a Landing Page that will reveal the strengths of the product and the advantages of working with TechSvit.

    There have been different types of conversion and tracking activity of visitors in the chat. The marketing mix was designed to reach the maximum target audience coverage within the advertising channels.

    The Results:
    The sales of products through online channels increased by 392% compared to previous periods.

    Customers of TechSvit became companies in the ranking of the top 200 largest companies in Ukraine.

    TechSvit - increased partnership levels thanks to increased sales in Ukraine.

Reviews and compliments on completed projects 1

5 November 2017 3 USD
реклама fb

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Очень удачный опыт. Влад грамотный в части рекламы, предлагает дельные советы. Что важно - всегда на связи и внимателен к мнению заказчика! Счастье - а не работа

Profile deleted | Personal

Activity

  Latest proposals 10
Розробка логотипу
23 USD
ведение РК на fb Personal project
10 USD
настройка fb рекламы Personal project
10 USD
помочь составить стратегию интернет-продвижения
61 USD
реклама fb Personal project
3 USD
Настройка контекстной рекламы для интернет магазина
153 USD
Настройка контекстной рекламы Google Adwords​
68 USD
Configuration of contextual advertising
56 USD
AdWods Advertising and Advertising
56 USD
Инстаграм салон красоты
90 USD