Vladislav Chervinchuk
Rating
Language proficiency level
Skills and abilities
Services
Photo, Audio & Video
Portfolio
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ROAS - 1700% Settings of Smart Shopping Company
Contextual AdvertisingWhat was done:
- Optimize the feed in Google Merchant, fixing all critical errors
- Optimization of product cards (titles, descriptions, images)
… - Set up and launch a regular trading campaign with a maximum click strategy (to get large traffic to the site and a fast set of conversions)
- Set up and launch the Smart Shopping Company. Strategy “Rentability of Investment in Advertising”. It was it that it began to give a lot of conversions with a high value and price for the purchase that owned the owner.
The cost of ordering the goods (through the basket) is 420 UAH. Unfortunately, tracking orders by phone is not connected, but they add somewhere more +40% of orders.
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Reduction of ice cost by 65% for local SPA hotel
Contextual AdvertisingTopic: Village hotel with SPA complexes in the Church Region
Types of conversions: sending a form to a website or call
What was the task: To audit the advertising account and make the necessary changes, to optimize the flow of conversions with a limited budget, to make relevant traffic to the site
Term of execution: 3 months
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What work has been done:
Text Advertisements (introduction of relevant keywords and achieving the maximum quality of the ad)
- Keyword analysis (changing extension, deleting duplicates, deleting ineffective keywords)
- Starting remarketing (Video Advertising and KMS)
Only target areas are left.
- Earlier, the campaigns were divided by categories of services, but this gave a very bad result due to the general limitation of the budget, thus each campaign had a budget not more than 100 UAH/day, which was too small.It was decided to unite categories into one campaign with the general budget, but to distribute them within the groups of advertisements.- For the search advertising, the strategy was changed (in the beginning the manual strategy of stake adjustment.But I changed it to "maximum clicks", so we got a lot of traffic with a limited budget.After we received the first 30 conversions, the campaign was translated into the "Maximum conversions" strategy.After that, the advertising began to give a lot of targeted conversions at a low price)
It may seem that the deadline is long.However, a lot of tests have been carried out, which have resulted in significant improvement in the result.
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Adding goods manually to the website. Experience and examples of R
45 USD
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Google Advertising Needed
67 USD
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Inspection of the Office of ADS, Analysis. Website for Good
22 USD
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Optimization of the website on Prom.ua
89 USD
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Settings of the store account on Prom.ua
22 USD
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Adding keywords to the card of the goods
50 USD
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Advertising on Marketplace
134 USD
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I am looking for a responsible content manager.
13 USD
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Context Advertising
67 USD
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Assistant in Context Advertising
22 USD
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