Volodymyr Kondratenko
Rating
Language proficiency level
Skills and abilities
Portfolio
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500 USD Setting up contextual advertising: Home repair services
Contextual AdvertisingUSA, home repair service - Google search engine optimization (NDA)
Before (March 31 - April 30)
Cost: $1,926
… Leads (conversions): 122
Cost per lead: $15.80
After (May 1 - 31)
Cost: $1,821 (-5%)
Leads (conversions): 345 (+183%)
Cost per lead: $5.28 (-67%)
Client's goal - reduce CPL and increase lead volume. Goal achieved: increase in leads by 2.8 times with minimal expenses and a two-thirds reduction in CPL.
Measures taken:
- Reassessment of keywords;
- Expansion of negative keyword list;
- Testing of ad creatives;
- Audience and assets work;
- Change of bidding strategy.
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250 USD Transportation service - Google Search Engine Optimization
Contextual AdvertisingUSA, limousine transportation service - Google search engine optimization
Before (May 1 - 31)
Cost: $425
… Leads (conversions): 12
Phone calls: 19
Cost per lead: $35
After (June 1 - 30)
Cost: $510 (+20%)
Leads (conversions): 42 (+247%)
Phone calls: 28 (+47%)
Cost per lead: $12 (-65%)
Client's goal - reduce CPL and generate more leads/calls. Goal achieved: almost 3.5 times more leads at one-third of the previous costs.
Result - a steady flow of qualified limousine service inquiries while keeping expenses within the initial budget.
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375 USD LinkedIn Lead-Gen campaign for B2B financial services
Contextual AdvertisingEurope, B2B financial services - Setup and management of lead-generation campaigns on LinkedIn
(February 1 - April 25, 2025)
Spent: $1,667
… Reach: 93,801
Impressions: 161,604 (average frequency 1.72)
Clicks: 978
Avg CPC: $1.70
Avg CTR: 0.61%
Lead form opens: 680
Qualified leads: 46
CPA: $36.23
Goal: Attract new B2B clients on the LinkedIn platform. Cost per lead no more than $50
Result: 46 qualified leads at a CPL of $36.23, fully achieving the set goal
Measures taken:
- Audience setup and optimization;
- Creative A/B testing
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400 USD Lead generation for insurance service using Google Ads
Contextual AdvertisingUSA, insurance services
setup and management - Google Ads Search Campaign Lead Generation
Before (May 2 - 31, 2024)
… Cost: $ 820
Clicks: 257
Avg. CPC: $ 3.19
Leads (Conv): 103
CPA: $ 7.96
CTR: 10.3 %.
After (June 1 - 30, 2024)
Cost: $ 852 (+4 %)
Clicks: 459 (+79 %)
Avg. CPC: $ 1.86 (-42 %)
Leads (Conv): 174 (+69 %)
Cost per lead: $ 4.90 (-38 %)
CTR: 11.4 % (+10 %)
The client's goal is to generate more leads while reducing CPC and CPL.
Goal achieved: almost 1.7× more leads with a 38 % decrease in CPL and a 42 % reduction in click price, with nearly the same budget.
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1500 USD Children's Goods E-commerce
Contextual AdvertisingUSA, electronic commerce of children's goods - maximum performance scaling
Before (September 16 - November 30, 2024)
Cost: $5,770
… Orders (conversions): 750
Revenue (conversions): $20,450
ROAS: 350%
CPA: $7.70
After (December 1, 2024 - February 14, 2025)
Cost: $7,701 (+34%)
Orders (conversions): 3,315 (+343%)
Revenue (conversions): $33,508 (+64%)
ROAS: 435%, > 300% target indicator
CPA: $2.32 (-70%)
Client's goal - increase sales and revenue while maintaining ROAS ≥ 300%.
Goal achieved: 4.3× ROAS and 4.4× more orders with only 34% additional expenses.
Measures taken:
- Feed optimization
- A/B testing by asset groups
- Bidding and budget optimization
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500 USD Optimization of Google Ad for Auto Repair Service
Contextual AdvertisingUkraine, Auto Services - Lead Generation
Before (from July 1 to July 31, 2024)
Cost: 12,280 UAH
… Leads (Conv): 31
CPL: 396 UAH.
After (August 1 - August 31, 2024)
Cost: 18,241 UAH (+49%)
Leads (Conv): 75 (+142%)
CPL: 243 UAH (-39%)
Client's goal - generate more repair requests while reducing CPL.
Goal achieved: 2.4 times more leads and 39% cheaper CPL, even with a higher budget.
Measures taken:
- Setup and management of PMAX campaign
- Asset group optimization
- A/B testing signals
- Budget and bid optimization
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400 USD Setting up Google Ads for financial and legal services
Contextual AdvertisingUSA, Financial and Legal Services
Setup and Optimization of Google Search Campaign
… Before (May 2 - 31, 2024)
Cost: $580
Leads (Conv): 155
Cost per Lead: $3.74
Clicks: 913
CTR: 5.8%
Conv. rate: 17%
After (Jun 1 - 30, 2024)
Cost: $608 (+5%)
Leads (Conv): 380 (+145%)
Cost per Lead: $1.60 (-57%)
Clicks: 980 (+7%)
CTR: 8.6% (+47%)
Conv. rate: 38.8% (+128%)
The client's goal is to generate more leads while maintaining low expenses and reducing CPL.
Goal achieved: >2.4× more leads and a 57% reduction in CPL with almost the same budget.
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500 USD advertising for the service: Business management training
Contextual AdvertisingEurope, Business Management Training - Performance Max and Search Campaign Optimization
Before (February 1 - 28, 2025)
Cost: €332
… Conversions: 92
Phone Calls: 0
CPA: €3.70
After (March 1 - 31, 2025)
Cost: €626 (+88%)
Conversions: 1,763 (+1,816%)
Phone Calls: 15
CPA: €0.36 (-90%)
The client's goal is to reduce CPA and increase the total number of inquiries. Result: 19 more conversions, and CPA dropped below €1.
Measures taken:
- Testing signal audiences
- A/B testing asset groups
- Updating creative
- Optimizing bids and budget
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1800 USD Car parts and accessories - Performance Max
Contextual AdvertisingUkraine, Automotive parts and accessories - Performance Max Scale-up
Before (October 2 - December 31, 2023)
Cost: 112,150 UAH
… Orders (Conv): 1,510
Revenue: 1,918,143 UAH
ROAS: 17.1
CPA: 74.4 UAH
After (January 1 - March 31, 2024)
Cost: 157,514 UAH (+40%)
Orders (Conv): 2,906 (+93%)
Revenue: 4,085,261 UAH (+113%)
ROAS: 25.9 (+52%)
CPA: 54.20 UAH (-27%)
Client's goal - increase sales and revenue, improve ROAS.
Goal achieved: almost 2 times more orders, >2 times more revenue, ROAS increased from 17 to 26.
Measures taken:
- Feed optimization
- Audience signal testing
- A/B testing by asset groups
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400 USD Google Ads Promotion of services in the beauty industry
Contextual AdvertisingUkraine, Beauty Services
Before (from July 1 to July 31, 2024)
Cost: 2,510 UAH
… Leads (Conv): 22
CPL: 113 UAH.
After (August 1 - August 31, 2024)
Cost: 7,191 UAH (+186%)
Leads (Conv): 131 (+490%)
CPL: 55 UAH (-51%)
Client's goal is to reduce CPL while increasing expenses.
Goal achieved: 5× more leads and halving CPL, despite a higher budget.
Measures taken:
- Setup and management of Performance Max campaign
- Asset group optimization
- A/B testing of signals
- Budget and bid optimization
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1200 USD Clothing store - scaling and optimization of Google Ads
Contextual AdvertisingUnited Kingdom, Cloting store - scaling and optimization of Google Ads
(search + PMax + purchases)
Before (January 1 - February 28, 2025)
… Cost: £ 270
Conv. cost: 34
Conv. cost: £ 4,740
ROAS: 17.7
After (March 1 - April 25, 2025)
Cost: £ 680 (+153%)
Conversion: 78 (+129%)
Cost per conversion: £ 10,109 (+113%)
ROAS: 14.9 (> 10 target indicators)
Client's goal - increase sales and revenue while maintaining ROAS above 10. Goal achieved: 2.3 times more orders and 2.1 times more revenue, while ROAS remains significantly above the target level.
Measures taken:
-Expansion of negative keyword list
-Optimization of product feed
-A/B testing by asset groups
-Budget and bid strategy optimization
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Promotion of the online store of car cosmetics
Search Engine Optimization (SEO)#SEO optimization #SEO texts #SEO audit
Reviews and compliments on completed projects 7 1
22 May 2024
250 USD
Setting/Optimizing Google Ads advertising
The project was completed exactly according to the terms of reference. The performer was always in touch and approached the task very responsibly. I rate the completed project with the highest score and recommend the performer for similar projects.
17 April 2024
45 USD
Events and conversions need to be set up in GA 4 for an online store.
Very satisfied with the cooperation. Volodymyr was always in touch, explained and showed everything, helped to understand all the nuances.
11 April 2024
23 USD
Create Google My Business account
I have been working with Vladimir for the second time. Satisfied 100%
10 April 2024
23 USD
Допомогти налаштувати Google ADS + GA для сайту
Great performer, definitely recommend for cooperation)
5 April 2024
23 USD
Specialist on the passage of moderation at Merchant Center
Vladimir completed the work and resolved the issue due to which the site on Prоme did not pass moderation within 2 weeks. Previously, the moderation issue could not be resolved by other freelancers for a month. Vladimir explored different ways and methods of solving the problem, which helped identify and eliminate it. He was in touch and informed about all matters. He knows his job, so I can confidently recommend him as a professional in his field.
23 March 2024
23 USD
The Merchant Blocked Goods
Unfortunately, they were unable to solve the problem with the unlocking of the merchant account.
7 March 2024
23 USD
Connecting a website with Google Shoping
My work with Vladimir left very positive impressions. He not only carried out the project quality and quickly, but also exceeded expectations, offering additional improvements. Vladimir has always been available for communication, showing high professionalism and kindness in communication. I am grateful for his contribution and with confidence I recommend him as a reliable specialist ready to fulfill complex tasks.
7 March 2024
23 USD
Google My Bussines to create an account
A professional in his case. I recommend
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Google Ads + Merchant Center Setup Monuments
68 USD
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Setting up the Google Ads-Google Analytics-Prom link
23 USD
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Optimization of Performance Max advertising campaigns in Google Ads for a cosmetics website
147 USD
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Specialist in setting up Google AdWords functionality
226 USD
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Analysis, setup, and management of Google advertising campaigns
180 USD
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Setting up Google Ads and Analytics
180 USD
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Set up and launch contextual advertising
226 USD
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Audit of the advertising cabinet (contextual advertising)
135 USD
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Unlocking Google Ads and Merchant Center + initial ad setup
180 USD
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Google Ads Setup
180 USD
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