Viktoriia Shlapak
Rating
Language proficiency level
Skills and abilities
Portfolio
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Link building
Link BuildingSelection of relevant donors (Ukraine, Europe, USA, and other regions).
Work only with trusted sites (DR/DA 35+).
… Consideration of geography, topics, and language specifics for maximum effectiveness.
Creation of a natural backlink profile using various types of links: crowd, guest posts, press releases, profiles, directories, forums.
Competitor analysis (Ahrefs, Serpstat, GSC) and strategy development based on their backlink profile.
Control of the anchor list: balance of branded, non-branded, and keyword anchors.
Monitoring results and gradual mass growth for safe SEO.
Results of my projects:
Increase in organic traffic by +120–200% within 3–6 months.
Raising the DR of sites from 15–20 to 40–50.
Bringing commercial keywords into the TOP-10 of Google.
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Zhytomyr Polytechnic State University
Website SEO AuditTask:
The main goal was to comprehensively increase the visibility of the university's website and its authority in search engines. Key objectives:
… - Raising Domain Rating (DR) and strengthening the backlink profile;
- Increasing the number of quality and relevant backlinks;
- Enhancing the website's visibility for educational and thematic keywords;
- Improving positions in search results, including reaching the top 10 for priority educational areas;
- Increasing the university's recognition among prospective students and partners.
Problem:
At the start of the work, the university's website had several weaknesses:
- Insufficient backlink profile and low DR;
- Limited keyword coverage, lack of stable top positions;
- Uneven content structure and absence of a systematic SEO strategy;
- Low visibility compared to competing educational institutions.
This led to weak presence in search results, lower brand recognition, and loss of potential applicants.
Solution:
SEO audit and analytics:
- Conducted competitor analysis and their strategies;
- Collected a semantic core for educational areas, including IT, engineering, economics, and other specialties;
- Identified the most promising keywords and optimization directions.
Website optimization:
- Performed internal optimization of pages for key queries;
- Prepared and added new content, optimized meta tags;
- Worked on improving the website structure and internal linking.
Backlink profile:
- Developed a link-building strategy;
- Increased quality backlinks from thematic and trusted resources;
- Formed a diverse anchor list for natural profile growth.
Content and copywriting:
- Creation and optimization of texts for educational areas and specialties;
- Preparation of informational and PR materials for external platforms;
- Writing SEO-optimized articles for the university's blog and news.
Monitoring and analytics:
- Regular tracking of DR dynamics, number of donors, and backlinks;
- Analysis of positions for keywords;
- Control of organic traffic growth and visibility.
Result (after 12–18 months):
Domain Rating (DR) increased, positively impacting the resource's authority.
The backlink profile grew both quantitatively and qualitatively: new thematic and trusted donors emerged.
The website's visibility in search engines significantly expanded — the number of keywords in the top 50 and top 10 increased several times.
The university's website reached the top 10 on Google for several key queries (specialties, educational programs, IT areas).
Organic traffic steadily grew, ensuring greater recognition of the university among the target audience.
A systematic approach to SEO promotion and content was created, providing the university with a long-term foundation for further development.
Activity
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Outsourcing article placement on SEO websites
112 USD
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Placement of 20 profiles with links under geo Kazakhstan
78 USD
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Collection of free nofollow/UGC links for the security installation website
178 USD
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Need an SEO specialist for a complete analysis and optimization of the online store.
401 USD
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SEO promotion
446 USD
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Website SEO audit
245 USD
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Order Crowd Links. Geo - Ukraine.
71 USD
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Crowd on Ukrainian platforms (higher education, science)
67 USD
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Crowd links 30 pcs. per month
56 USD
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Publication of article links
223 USD
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