Iryna Kylivnyk

Databases & SQL · Data Processing

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Comprehensive sales analysis in Google Sheets
160
Comprehensive sales analysis in Google Sheets
Databases & SQL
The project covered the full cycle of sales data analysis (over 20,000 transactions) to assess profitability, dynamics, and customer activity: - Collection and integration of data from heterogeneous sources (Excel, CSV, GitHub, Wikipedia, other…
Dashboard in Google Looker Studio: evaluation of advertising campaigns
150
Dashboard in Google Looker Studio: evaluation of advertising campaigns
Databases & SQL
Tools: Looker Studio, SQL, PostgreSQL • Visualization of key metrics: Ad Spend, CPC, CPM, CTR, ROMI • Combined charts, heat maps, filters by campaign and date • Result - assessment of the profitability of marketing activities.