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Audit and optimization of Google Ads (2 campaigns, B2B, IT services)
Task: Audit and Optimization of Google Ads (2 campaigns, B2B, IT services)
We are KEY4, a Ukrainian company that provides IT services for businesses.
We need a specialist for the audit and optimization of two advertising campaigns in Google Ads. The goal is to increase the Quality Score of keywords to 7+.
📌 What needs to be done:
Conduct an audit of two active campaigns (current average QS: 3–7).
Identify problem areas that lower the Quality Score.
Propose and agree with us on improvement options.
Implement changes:
▫️ editing campaigns or complete recreation
▫️ possible creation of a new advertising account
▫️ if necessary — specifications for improving the landing page
💡 Conditions:
Complete freedom of action within the agreed changes.
Work for results: Quality Score 7+.
Deadline: up to 1–2 months, we can close it faster if there are results.
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