Introduction and Background: La Matinee is a French bakery & patisserie store located in Poland. We take pride in creating all our goods in-store, using classic French recipes and the finest French ingredients. Quality is our highest priority, and we aim to create a friendly, good, calm, and relaxing atmosphere for our customers to enjoy their time with friends.
Brand Identity Design: We are open to various logo design ideas, but we want the colors to convey the ambiance of our store. Yellow, red, and orange can be considered, but creativity is welcome. The logo should reflect the essence of our brand as a high-quality French bakery & patisserie.
Collateral and Packaging:
- Branded Clothing: We need branded clothing for our employees, including polo shirts, hats, and aprons, reflecting the brand identity.
- Packaging: We require branded bags and boxes for delivering our food products.
Indoor and Outdoor Advertising: We need various advertising materials for both indoor and outdoor use to promote our French bakery & patisserie. This may include billboards, posters, banners, and other marketing collateral.
Web Page Design: We need a modern and minimalist landing page that showcases our store, products, and the unique French experience we offer. The website should be visually appealing and user-friendly.
Social Media Management: Our primary focus will be on Instagram and TikTok to reach as many people as possible. We plan to post daily, sharing informative and promotional content, along with educational posts featuring our French recipes.
Timeline and Budget: We aim to launch our brand and website by September. Please provide us with your estimated timeline for completing the branding project, along with the budget for web development and social media management.
Submission Details: Freelancers can submit their proposals and portfolios through any contact method. Additionally, we welcome any additional ideas or samples that freelancers believe will enhance our brand identity.