About the company and the project:
We are an international media production company. Our team provides a full cycle of photo and video shooting for large B2B events (exhibitions, expos, summits, congresses) worldwide.
Our goal:
To launch a systematic cold email outreach (outgoing B2B sales) from scratch in two key areas in the UK, Europe, and UAE markets:
-Event Agencies: reaching out to event managers and account directors to enter their lists of preferred vendors (Preferred Vendor List).
-Exhibitors: processing official participant lists (Exhibitor Lists) for upcoming major exhibitions/congresses and targeted mailings offering photo/video shooting of their booths.
What needs to be done (Turnkey format):
I am looking for a specialist or team to take on the technical, analytical, and operational parts turnkey:
Technical setup of the email infrastructure:
-Selection and purchase of 2–3 satellite domains on international platforms (GoDaddy, Namecheap, or Cloudflare).
-Setting up 301 redirects to our main site.
-Creating and correctly configuring DNS records to protect against spam filters: SPF, DKIM, DMARC, MX, Custom Tracking Domain (based on Google Workspace / Microsoft 365).
-Connecting emails to warming services and managing the warming process to achieve the required domain health metrics.
Verification and cleaning of contacts from non-existent or spam addresses.
Copywriting and launching personalized campaigns:
Writing short, concise B2B emails in fluent, natural English for both areas:
-For agencies: focus on partnership, local teams without flights, a single contract.
-For exhibitors: focus on a specific event, date, location, booth shooting, promo video, and content for social media during the event.
Setting up the logic, timing, and schedule of sending in the mailing service.
Analytics and lead transfer:
-Monitoring key metrics (Deliverability, Open Rate, Reply Rate).
Requirements for the candidate/team:
-Successful practical experience in launching B2B Cold Email campaigns with confirmed cases.
-Experience working with lists of exhibition exhibitors/event catalogs is a big plus.
-Understanding of modern domain warming standards, Google Workspace/Outlook filtering algorithms, and mailing hygiene.
-Good level of English: ability to write light, personalized B2B emails.
-Willingness to autonomously launch the process "from scratch".
-Experience with events will be a plus.
