window.dataLayer = window.dataLayer || [];
window.dataLayer.push({
  event: "view_item",
  ecommerce: {
    items: [{
      item_id: "12345",
      item_name: "Product Name",
      price: 999.99,
      quantity: 1
    }]
  }
});

What needs to be transmitted:

item_id — unique product ID
item_name — product name
price — price
quantity — quantity (usually 1 for product view)

2. add_to_cart Event

When it triggers: after clicking the "add to cart" button.

Code example:

window.dataLayer.push({
  event: "add_to_cart",
  ecommerce: {
    items: [{
      item_id: "12345",
      item_name: "Product Name",
      price: 999.99,
      quantity: 1
    }]
  }
});

3. begin_checkout Event

When it triggers: when proceeding to the checkout page.

Code example:

window.dataLayer.push({
  event: "begin_checkout",
  ecommerce: {
    items: [
      {
        item_id: "12345",
        item_name: "Product Name",
        price: 999.99,
        quantity: 2
      },
      {
        item_id: "67890",
        item_name: "Other Product",
        price: 499.50,
        quantity: 1
      }
    ]
  }
});

4. purchase Event

When it triggers: after successful order placement (on the thank you page).

Code example:

window.dataLayer.push({
  event: "purchase",
  ecommerce: {
    transaction_id: "T1234567890",
    value: 1998.48,
    currency: "UAH",
    items: [
      {
        item_id: "12345",
        item_name: "Product Name",
        price: 999.99,
        quantity: 2
      }
    ]
  }
});

Fields that must be transmitted:

transaction_id — unique order number
value — total purchase amount
currency — currency (UAH, USD, etc.)
items[] — list of all products in the order

Implementation requirements:

Data must be dynamically filled from CMS/backend.
Events should be transmitted only once at the appropriate location.
Test each event in Google Tag Assistant and GTM Preview mode.

Proposals 9

Trust a professional with over 10 years of experience! Rates and deadlines are current!
I will be glad to cooperate!
Experience in commercial development of online stores on CMS, business portals, and corporate websites - 11 years!
+CMS: WordPress (+WooCommerce), PrestaShop / OpenCart / Joomla / Bitrix / MODX / DLE / Shopify
php/html/css/js/MySQL, Photoshop/Figma
Examples of work (from scratch turnkey):
https://wildandorganic.com/
https://cryptosignals.org/
https://www.grower.com.ua/
https://www.alternativemedicine.com.ua/
https://silkkiss.ua/
https://nordtrade.online/
https://v12coffee.com.ua/franchise/
https://smrtalgo.com/
https://sengero.no/
https://beautybysim.no/
https://sonatagalleri.com/
https://www.solmy-realestate.com/
https://www.emmanuel.com.ua/
https://www.onsitecomputersinc.com/
https://express-tehbud.com/
https://korostenporcelain.com.ua/
https://sladok.com.ua/
https://pricemds.com/
https://picupmedia.com/
https://www.serasar.com/
https://integrisit.com/

Aleksandr Mihalchuk

102 0

Budget: 2000 UAH Deadline: 2 days

Good day, my web development experience is over 11 years, I will do it as high quality as possible, contact me, thank you.

Dmitry Thorzhevsky

Winning proposal

101 4

Budget: 1000 UAH Deadline: 1 day

I can do it, I have done this many times, it's a typical task, write to me

Vlad Koder

265 0

Budget: 2200 UAH Deadline: 3 days

Good evening, no problem, I will set up the events, I have experience, contact me

Oleg Vasilyev

18 1

Budget: 1500 UAH Deadline: 1 day

Hello.

I can implement the task. I have experience in similar projects. The deadlines and cost are approximate - need to discuss the details.
Write, I will do everything quickly and efficiently.

Sergey Levchenko

8 0

Projects 8
Rating -
Rating 658

Budget: 1000 UAH Deadline: 1 day

I can do it. Write, and I will do it.
+++++++++++++++++++++++++++++++++

Volodymyr Horbachov

26 1

Budget: 1500 UAH Deadline: 1 day

I will do+++++++++++++++++++++++++++++++++++++++++++++++++++++++

The list does not show proposals concealed by the client or freelancer with a Plus profile, as well as proposals violating rules

Current freelance projects in the category Content Management Systems

Transfer of WordPress site to Elementor

PHP 7 proposals 5 August

Not specified
Updating Joomla version

Databases & SQL 26 proposals 5 August

16 USD
One-time VPS setup

PHP 44 proposals 5 August

224 USD
Need a specialist for diagnosing and fixing Google Core Web Vitals / LCP issues in WordPress.

Testing & QA 41 proposals 4 August

100 USD
Urgent project — Senior WordPress/WooCommerce/Stripe developer to complete VAT setup and

PHP 36 proposals 2 August

134 USD

Yurii Bilevtsov
Poltava, Ukraine

Projects 5
Rating 5.0
Rating 297

Adding eCommerce events to the website

Client's review of cooperation with Dmitry Thorzhevsky

Adding eCommerce events to the website

5.0

Yurii Bilevtsov

Freelancer's review of cooperation with Yurii Bilevtsov

Adding eCommerce events to the website

5.0

Dmitry Thorzhevsky

Goals

1. view_item Event

2. add_to_cart Event

3. begin_checkout Event

4. purchase Event

Implementation requirements:

Vitaly But

Aleksandr Mihalchuk

Dmitry Thorzhevsky

Vlad Koder

Oleg Vasilyev

Sergey Levchenko

Volodymyr Horbachov

Proposals are currently absent

Current freelance projects in the category Content Management Systems

Transfer of WordPress site to Elementor

Updating Joomla version

One-time VPS setup

Need a specialist for diagnosing and fixing Google Core Web Vitals / LCP issues in WordPress.

Urgent project — Senior WordPress/WooCommerce/Stripe developer to complete VAT setup and