Google Ads specialist for on-call collaboration - US local / construction

We are looking for a Google Ads specialist for ongoing freelance collaboration with Loona Agency.

This is not a one-time project — we need a reliable contractor to whom we will turn when tasks come in for clients. We work in the USA, niche - construction, roofing, remodeling, home services.

Types of tasks:

1. Developing Google Ads strategy for potential clients:

• analysis of niche / location / competition;
• proposing campaign structure;
• budget recommendations;
• assessment of Google Ads potential;
• short launch plan.

2. Audit of advertising account and old / active campaigns:

• analysis of account structure;
• analysis of campaigns, keywords, ads, conversions;
• identifying issues;
• recommendations for corrections;
• short audit summary for the team / client.

3. Managing Google Ads advertising:

• launching / optimizing campaigns;
• working with Search / Performance Max / Local Services Ads, if relevant;
• conversion tracking;
• lead optimization;
• regular recommendations and reporting.

Collaboration format

• On-call / freelance.
• Tasks may appear irregularly.
• There is no guarantee of a constant volume at the start.
• It is preferable for the contractor to potentially manage several clients simultaneously if the volume increases.

Requirements for the specialist

• Experience with Google Ads.
• Experience with local targeting in the USA.
• Preferably cases in construction / roofing / remodeling / home services.
• Ability to create strategies for potential clients.
• Ability to conduct account audits.
• Ability to manage advertising campaigns.
• Understanding of Search, Performance Max, Local Services Ads.
• Understanding of conversion tracking / call tracking.
• English or Ukrainian.
• Willingness to work for a fixed fee.
• Fast and clear communication.

In your response, please write:

1. 2–3 cases with local targeting in the USA. Preferably construction / home services.

2. Do you have experience specifically with construction / roofing / remodeling / home services.

3. Estimated fixed cost for:

1. Google Ads strategy for a potential client;
2. auditing the advertising account;
3. managing Google Ads for one client per month.

4. Can you potentially manage several clients simultaneously.

5. How quickly can you take on a task after receiving the brief.

6. How do you usually organize reporting and communication.

Responses without cases, without specifics on experience, and without estimated rates will not be considered.