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Online store on Shopify

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Project Brief for Freelancer on Shopify (TinyAura Project)

About the Project
TinyAura is an online store for niche perfume decants for the US market. The task is to not rebuild everything from scratch, but to carefully refine the existing Shopify store to make it structurally and user-friendly closer to microperfumes.com.

1. Work Objective

Make the store visually premium and user-friendly, improve conversion and user journey:

clean, light design in the style of TinyAura (warm beige background, minimalism);
clear path: home → category → product → cart;
focus on "small volumes" / "try before buying a full bottle".

2. Pages to Refine

2.1. Home Page

Tasks:

Rebuild the home page according to the logic of microperfumes.com:
- hero banner (brand, USP, button Shop now);
- block “How it works” (3 steps) for TinyAura;
- blocks Best sellers, New arrivals, Shop by Brand;
- promo banner (Free shipping over …, Limited deals, etc.);
- trust block: reviews, authenticity guarantee, fast delivery.
Align font styles, button sizes, and margins.

2.2. Categories / Collections

Set up convenient filters: brand, note, gender, format (2/5/10 ml).
Product cards:
- photo,
- fragrance name,
- brand,
- available volumes,
- price "from $…".

2.3. Product Card

Volume options (2/5/10 ml) as product variants, with automatic price change.
Short description of the fragrance + notes.
Block “Why TinyAura decants?” — why it is beneficial to take decants.
Block “You may also like” (related / upsell).
Integration of a review app and display reviews on the page.

2.4. System Pages

Design in a unified style: About, Shipping & Returns, FAQ, Contact.
Clearly describe shipping within the US (10 days, tracking, etc.).

3. Functionality and Technical Aspects

Set up / refine:
- mobile responsiveness (priority);
- loading speed (image optimization, sections);
- search by brands and names;
- promo badges (Bestseller, New, Limited).
Integrations:
- pixels Meta / TikTok (via Shopify);
- email service (Klaviyo / Omnisend, etc.) — basic pop-ups and email collection.
Basic SEO:
- title/description for key pages,
- clean URLs,
- alt texts for images.

4. Style and Brand

Reference: premium minimalism, like niche perfume brands.
Colors:
- background — warm nude / soft beige (approximately hex ~#F4E3D3);
- text — dark brown / chocolate;
- accents — muted pink-powder (like the drop in the TinyAura logo).
Readable typography, plenty of "air", neat buttons.

5. Requirements for the Freelancer

Experience specifically with Shopify (theme customization, Liquid / Theme editor).
Portfolio of online stores, preferably in the beauty / premium segment.
Ability:
- to carefully refine the existing theme without breaking the structure;
- to propose their own UX solutions;
- to report on tasks briefly and clearly.

6. What Will Be Provided from My Side

Link to the current TinyAura store (Shopify).
TinyAura logo (PNG/SVG) and main colors.
Reference: microperfumes.com.
Texts, photos, and a list of main fragrances.

If needed, I can separately prepare this text as a job posting for Upwork/Fiverr (title, budget, short task description).

Proposals 16

Tymur Tsybulka

Winning proposal

1 0

Projects -
Rating -
Rating 649

Budget: 500 USD Deadline: 10 days

Hello!

I am interested in your project. Excellent brief — I looked at the reference microperfumes.com and understand the structure you are aiming for. I am close to the aesthetics of "warm minimalism" (nude/beige palette), which is perfect for niche perfumery.

My approach to your project:

UX and Conversion: I will not just change the colors, but will build the logic of the main page (Hero -> How it works -> Bestsellers) to guide the user towards making a purchase.

Technical part (Shopify/Liquid): I will carefully refine the current theme through code (Liquid/CSS) to maintain the ability to update and not "clutter" the site with unnecessary applications.

Mobile is a priority: Considering the niche, 70%+ of traffic will come from phones. I will place a separate emphasis on the convenience of filters and the cart on mobile devices.

Product card: I will implement price changes when selecting volume (2/5/10ml) and add trust blocks (Why TinyAura), as specified in the brief.

I am ready to start with an audit of your current theme. Please send me the link — I will take a look at how complex the structure is right now.

Mateusz Kafara

0 0

Projects -
Rating -
Rating 340

Budget: 600 USD Deadline: 10 days

I have over 6 years of experience working with Shopify, including refining existing premium stores, rather than "tearing down and building from scratch" — exactly as described in the TinyAura brief.

The project is very clear and logical to me. I understand that the key points are:

bringing the structure and UX closer to microperfumes.com,

emphasizing the idea of "try before buying a full bottle,"

maintaining a light, premium minimalism and high conversion, especially on mobile.

In my daily work, I focus on:

customizing Shopify themes (Liquid, sections, templates) without breaking the existing structure,

improving the user journey (home → collection → product → cart),

optimizing product pages (variants, upsell, reviews, trust elements),

implementing collection filters, promotional labels, and logical grid layouts,

optimizing mobile-first + performance + basic SEO.

In premium projects, I always pay attention to:

consistency in typography, margins, and visual rhythm,

"air" and readability (without overload),

clear value messages (USP, trust, delivery),

aesthetic tailored to niche beauty brands.

I work methodically:
🔹 first, an audit of the current store
🔹 then, UX/structure proposals
🔹 next, implementation in stages with brief progress reporting

I would be happy to suggest my own UX improvements that will genuinely impact conversion, not just "a nice look."

If you value a calm, polished premium effect rather than a quick and chaotic implementation — this project is very close to what I do on a daily basis.

I would gladly familiarize myself with the current TinyAura store and propose a specific work plan.

Noor M.

0 0

Projects -
Rating -
Rating 500

Budget: 750 USD Deadline: 10 days

Hello,

I’ve reviewed the TinyAura brief and the reference to microperfumes.com — the goal and direction are very clear. This is a refinement project, not a rebuild, and that’s exactly how I would approach it: carefully improving structure, UX, and conversion without breaking the existing Shopify setup.

I can refine the store to feel premium, clean, and conversion-focused, with a smooth journey from home → collection → product → cart, and a strong emphasis on small volumes / try-before-you-buy.

What I’ll handle:

Homepage rebuild (hero, how-it-works, best sellers, brands, trust blocks)

Collections with smart filters (brand, notes, volume, gender)

Product pages with volume variants (2/5/10 ml), dynamic pricing, upsells, reviews

Unified system pages (About, Shipping, FAQ, Contact)

Mobile-first optimization and speed improvements

Search, promo badges, and clean product cards

Meta & TikTok pixels, email integration (Klaviyo / Omnisend)

Basic SEO (titles, descriptions, alt texts)

I’m used to working directly with Shopify themes and Liquid, refining existing structures carefully, and proposing UX improvements where it makes sense. Communication is clear and progress reporting is concise.

Happy to review the current TinyAura store and confirm scope, timeline, and cost.

Noor M.
Profile: Freelancehunt

Asif Iqbal A.

0 0

Projects -
Rating -
Rating 561

Budget: 600 USD Deadline: 10 days

Hello,
I can help refine your existing Shopify store to make it premium, user-friendly, and conversion-focused, following the structure and style of microperfumes.com. My approach will include:

Home Page: Hero banner, "How it works" section, best sellers/new arrivals/shop by brand blocks, promo banners, and trust elements (reviews, authenticity, fast delivery).

Categories/Collections: Filters by brand, note, gender, and format; clean, informative product cards.

Product Page: Variant options with automatic price updates, short description, "Why TinyAura decants?" block, related products, and reviews integration.

System Pages: Unified style for About, FAQ, Contact, Shipping & Returns.

Functionality & Technical: Mobile responsiveness, fast loading, search by brands, promo badges, pixel integrations (Meta/TikTok), email service (Klaviyo/Omnisend), and basic SEO.

Design: Premium minimalism with warm beige background, dark brown text, muted pink accents, clean typography, and neat buttons.

Past Work Examples:

https://negativeunderwear.com/

https://artisaire.com/

https://theyetee.com/

https://sisterjane.com/

https://www.bioliteenergy.com/

https://besamecosmetics.com/

https://idrinkvybes.com/

I have extensive experience refining Shopify themes, optimizing UX, and maintaining premium store aesthetics.

Next Steps: Let’s discuss the scope, timeline, and how I can enhance TinyAura’s store for higher conversions.

Hamid R.

0 0

Projects -
Rating -
Rating 465

Budget: 600 USD Deadline: 7 days

Hello!
I can refine the TinyAura Shopify store without rebuilding it, following your brief and the microperfumes.com logic. I’ll focus on premium visuals, clean UX, clear navigation (home → category → product → cart), product variants for 2/5/10ml, filters, review integration, speed optimization, and mobile-first layout.

I work with theme customization (Liquid), UX improvements, and brand consistency. I can also handle basic SEO, Klaviyo/Omnisend setup, and pixels.

If you share the store link, I’ll review it and propose a step-by-step plan.
Ready to start
Freelancehunt

Eugene Makarov

2 0

Projects -
Rating -
Rating 407

Budget: 1900 USD Deadline: 30 days

Hello, I will be glad to cooperate with you!
I am a web developer and web designer with extensive experience.
My resume and portfolio Freelancehunt

Kashif T.

0 0

Projects -
Rating -
Rating 368

Budget: 400 USD Deadline: 9 days

I’m an experienced Shopify developer with a strong focus on refining existing stores to improve UX conversion and overall brand presentation particularly in premium and beauty niches. I can carefully enhance the TinyAura store to achieve a clean high end minimalist look inspired by microperfumes.com without rebuilding it from scratch while improving the home page structure collections and product pages implementing variant based pricing for decants optimizing mobile responsiveness and speed integrating reviews filters pixels email tools and basic SEO. I work confidently with Shopify theme customization (Liquid) propose thoughtful UX improvements communicate clearly and ensure the existing theme structure remains intact while delivering a polished conversion focused result.

Freelancehunt

Roman Galanyuk

29 0

Budget: 25 USD Deadline: 1 day

Hello!

I have over three years of experience in layout and frontend development, as well as four years of Shopify development.

I can refine your store to make it similar to the reference store. I need to take a look at your current website. It might make sense to use a clean free theme if your current one is old or slow. But if another theme is not suitable, I can also refine the current one.

In addition to the theme, I will refine the products, filters, and everything else from your specifications. Should I add products or just set up one product, and you will complete the others based on my example?

My portfolio: https://romkagall.github.io/portfolio/

Rostyslav Smirnov
California, United States
Kiss of Aroma

Projects 3
Rating -
Rating 586