Consultation and implementation of SEO promotion

Technical assignment, what topics are of interest: 

1. Page structure and its impact on SEO

• How does the number of pages on a website affect SEO results?
• If we plan to create blocks of articles, should we divide them into separate pages or place them on one?
• How to properly structure pages if we plan to promote not only in Russia but also in the CIS countries?
• Should we immediately create duplicate versions of pages for different countries or are there more effective approaches?

2. Domain selection and regional promotion

• Our current domain is registered in Kazakhstan. How does this affect promotion in Russia?
• Do we need to register an additional domain with a Russian zone (.ru) for effective promotion?
• What solution would be optimal to first achieve high positions in Kazakhstan and then scale promotion to Russia?

3. Crowd marketing

• What platforms are best to use for crowd marketing (forums, classifieds, etc.)?
• How to determine the quality of platforms for placing links?
• How to check the quality of backlinks and what tools to use for this?
• What process for controlling text and links can be set up so that we can regulate the content being placed?

4. Meta tags and working with texts

• How to correctly write meta tags for articles to promote SEO?
• How to combine keywords with useful content so that articles remain interesting for users and effective for search engines?

5. Tracking progress

• What tools and approaches to use for monitoring the website's positions on key queries?
• How to collect data on current positions for queries in different regions (Kazakhstan and Russia)?
• How to create convenient reports on key positions?

6. Content uniqueness when translating

• If we plan to create English versions of the website by translating texts, how will this affect the uniqueness of the content?
• Will this be considered content duplication in the eyes of search engines? What measures should be taken to maintain uniqueness?

7. SEO strategies

• What are the main strategies for SEO promotion?
• Which of them are most suitable for our task, considering the focus on Kazakhstan and Russia?

8. Domain analysis and its karma

• How to check the "karma" of a domain to avoid shadow sanctions from search engines?
• What domain parameters are most important for analysis (age, history, number and quality of backlinks, etc.)?
• How to avoid getting the domain under filters or bans?