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Local SEO / Google Maps Specialist for Home Service Businesses (Canada/USA)
Looking for a Local SEO and Google Business Profile (Google Maps) specialist for long-term collaboration with clients in Canada and the USA.
Client niches:
- Windows & Doors
- HVAC
- Flooring / Hardwood Flooring
- Roofing
- Renovation / Construction
- Garage Doors
- Electrical Services
- Landscaping and other home services
We primarily work with local SEO, Google Maps, and lead generation.
Main tasks:
✅ Google Business Profile (GBP / Google Maps)
- Profile optimization
- Categories, services, descriptions
- GBP posts
- Map and local ranking optimization
✅ Local SEO
- Optimization of Service Pages and City Pages
- Keyword Research for local queries
- On-page SEO (Title, Meta, H1-H3, internal linking)
✅ Technical SEO (basic)
- Google Search Console
- Sitemap / indexing
- Schema markup basics
- Basic technical recommendations
✅ Citations / NAP
- Creation and management of citations
- Consistency control
✅ Content
- SEO texts for local pages
- FAQ blocks
- Local content
✅ WordPress
- Content publishing
- Basic work with WordPress (Elementor / Bricks — a plus)
Important:
We are looking specifically for a Local SEO / Google Maps specialist, NOT a general SEO.
We need a person who can work hands-on and deliver results, not just create strategies or audits.
It would be a plus:
- Experience in Home Services (HVAC, roofing, windows, flooring, contractors)
- Experience promoting businesses in Canada / USA
- Understanding the difference between Google Maps ranking and Organic SEO
When responding, please answer the following questions:
- What Local SEO / GBP projects have you managed? (cases)
- What do you think has the biggest impact on Google Maps ranking?
- Show examples of city pages / service pages that you have created.
- How would you promote:
“Window Replacement Toronto” or “HVAC Rochester NY”? - What citation sources do you use for Canada / USA?
- Your hourly rate or preferred payment model.
Collaboration format:
- Long-term collaboration
- Starting with a paid test task
- Part-time / project-based
- Possibility of a steady stream of projects