Set up Google Ads conversion + Shopify

Budget: 2300 UAH Deadline: 2 days

Vlade, after updating the checkout in Shopify, the most common reason for duplication is the simultaneous transmission of purchases through Google & YouTube, Customer Events/Pixel, and GTM. Therefore, I will first map all event sources and then remove duplicates to avoid accidentally stopping the analytics completely. I will check:
— the settings of Google & YouTube in Shopify and Customer Events;
— tags, triggers, and repeated firings in GTM;
— the incoming purchases in GA4;
— the import of conversions in Google Ads and the status of the main goal;
— the transmission of transaction_id, order value, and currency UAH.
As a result, I will leave one correct conversion source for Google Ads and disable or downgrade unnecessary events. I will conduct a test order and check the entire path through Shopify Pixel Helper, Tag Assistant, GA4 DebugView, and Google Ads diagnostics. The purchase event should come in once, with the correct amount, currency, and transaction number.
After completion, I will provide a brief scheme: where the events come from, what caused the duplication, and which settings remain active.
The cost is 2300 UAH, and the deadline is 2 working days after receiving access. I am currently forming a separate portfolio on Freelancehunt for analytics and integrations, so I offer a lower starting price for this project. This price includes a full audit, removal of duplication, test order, conversion check, and brief documentation based on the results.
Please let me know if the Google & YouTube channel is currently set up in Shopify and if there is an opportunity to conduct a test order?

Budget: 2500 UAH Deadline: 2 days

Good day!

I will take on the task of analyzing the connection between GA4 + GTM + Google Ads on Shopify and attributing the "purchase" conversion to a single correct source.

Here’s how I do it:
1. Audit of the GTM container: which tags are actually firing on checkout and thank-you pages, where duplicates are coming from. On the updated Shopify checkout (Checkout Extensibility), old additional scripts no longer work. Therefore, the purchase goes either through Customer Events (web pixel) or through the native Google & YouTube channel. This is where duplication most often occurs: the native integration sends an event to GA4, and simultaneously the same event is sent from GTM.
2. I remove the duplicate, keep one source, and add transaction_id for deduplication.
3. Google Ads: goal "Purchase". Either import from GA4 or a custom tag, but only one of them, with the correct order amount, currency, and attribution window.
4. Live check: GA4 DebugView, Tag Assistant, conversion diagnostics in Google Ads. I make a test order and show you that it is counted once and with the correct amount.
5. A short instruction in PDF: what is set up where and why, so that you don’t have to guess in a month.

A question of substance: do you have the native Google & YouTube channel enabled in Shopify (the one that automatically inserts GA4 and Ads tags), or is all the markup done through GTM? This determines which side to remove. This is the most common reason for duplicated analytics specifically on Shopify.

The price is 2500 UAH, 2 working days from the moment access is provided (GTM, GA4, Google Ads, Shopify, editor level). I set a starting price: I am gathering initial reviews on Freelancehunt, so I am making it advantageous.

I can show similar work in analytics and integrations, just write in the chat.

Petro Pankov, BotCraft Group Expand

Budget: 10000 UAH Deadline: 3 days

I will conduct an audit and set up the connection between GA4 - Google Tag Manager - Google Ads - Shopify, checking for purchase, checkout steps, event duplication, and the accuracy of order value transmission. The estimate is 10,000 UAH, and the timeframe is 3 days after access is provided.

I would start with technical diagnostics using Tag Assistant, GA4 DebugView, GTM preview, and a test order in Shopify. Then we will remove duplicates, keep one logic for purchase, check the Google Ads conversion action, enhanced conversions, currency, transaction_id, and the source of conversion import.

> Question 1 - Is Shopify currently sending events through the standard Google & YouTube channel, a custom pixel, or old scripts in checkout?
> Question 2 - Is the sale imported from GA4 in Google Ads, or is there a separate Google Ads tag via GTM?

Similar cases from Ingello:
> https://business.ingello.com/prime-eva - e-commerce systems, analytics, integrations, and control of commercial processes
> https://business.ingello.com/eva - retail and technical base for scalable data and sales operations
> https://systems-fl.ingello.com/ua - our specialized landing page for system projects

To start, I need access to Shopify, GA4, GTM, and Google Ads at the editor or administrator level. If it turns out that the problem is not with the tags but with the checkout logic or pixel after the Shopify update, I will show this separately and suggest a solution without unnecessary rewriting from scratch =) Expand

Budget: 3000 UAH Deadline: 2 days

Hello. We work with Shopify and analytics setup (GA4, GTM, Google Ads, Pixel).

I understood the problem: after the Shopify checkout update (Checkout Extensibility), the standard scripts in checkout.liquid stopped working, which caused event duplication and broke the purchase conversion tracking.

What we will do:

Fixing duplication: Audit of event trigger points (GTM / Shopify Native Google App / Customer Events).

Checkout Extensibility: Setting up event transmission for checkout and order confirmation (purchase) through Custom Pixels or updated GTM.

E-commerce analytics: Checking and adjusting the transmission of prices, currency, product IDs (e-commerce dataLayer) for dynamic remarketing and Google Ads.

Testing: Verifying the GA4 ➔ Google Ads connection in Realtime / GTM Preview mode (confirming the import of target conversions).

Conditions:

Deadline: 1–2 days.

Budget: 2,500 – 4,000 UAH (depending on the state of the current GTM).

We work through Safe / Business Safe.

Ready to look at access to Shopify and GTM for a quick audit. Expand

Budget: 2000 UAH Deadline: 1 day

Good day. I am ready to set up the correct conversion tracking and remove event duplication in GTM after the Shopify cart update. I understand how to fix this issue and establish accurate sales tracking. Please let me know if the GA4 tag has already been installed directly through Shopify, or if everything has been set up only through the GTM container? I would be happy to receive your feedback, I will answer all your questions, and we can better orient ourselves regarding deadlines and other project details. I would be glad to help)

Budget: 2700 UAH Deadline: 2 days

The issue of conversion duplicates on Shopify after the checkout update is a common occurrence. I will check the connection between GA4 + GTM + Google Ads. 1. Audit of the GTM container: which tags trigger on thank-you, where the duplicates come from. 2. Elimination of duplicates: I will leave one source (native Shopify channel or GTM), add transaction_id for deduplication. 3. Set up sales goals in Google Ads (import from GA4 or a separate tag — without duplicates). 4. Test order + report from Tag Assistant. I have experience setting up analytics for stores (review #5). Example of work with Shopify: https://freelancehunt.com/showcase/work/natakuku/2010800.html Currently, events are transmitted through the native Google & YouTube channel or custom scripts in GTM? This will determine which side to keep.

Price: 2700 UAH
Deadline: 2 days

Budget: 1000 UAH Deadline: 3 days

Good day!
I have experience in setting up and auditing the GA4 + GTM + Google Ads integration on Shopify projects, particularly with identifying duplicate conversions, which is quite a common issue after updates to the Shopify cart. This happens when old GTM triggers, built on the previous checkout structure, continue to work alongside new ones or with the native Google integration in Shopify.

First, I will conduct a full audit of the current GTM container to find duplicate tags/triggers and check whether the built-in Shopify Google integration is working simultaneously with the manual GTM setup (this is the most common reason for duplicate purchase events). Next, I will test actual event triggers through GA4 DebugView, fix duplicates, and reconfigure triggers according to the current cart structure. I will also separately check the accuracy of imported conversions in Google Ads to ensure that the target conversion is counted only once and with the correct value.

Budget: 1000 UAH Deadline: 1 day

Nutritive Cosmetics, good day. I see that after the Shopify cart update, there are discrepancies in GTM and event duplication, and the sales goal in Google Ads needs to be checked for the correctness of conversion tracking. I will start with an audit of the GTM container: I will check all tags, triggers, and variables, and find the source of duplication (most often this is due to the simultaneous operation of Shopify's built-in analytics and custom tags). Next, I will check the dataLayer on the checkout and thank you pages, correlate the purchase events in GA4 with what is actually coming into Google Ads through the GA4-Ads connection, and correct any discrepancies in the conversion goal settings. Finally, I will test the entire chain through test purchases and the GTM Preview mode to confirm that the data is counted once and correctly. This will take 5 days. Please let me know if GTM is installed through the official Shopify integration with customer events or through manual code in the theme, as this affects where the duplication is coming from.

Budget: 12000 UAH Deadline: 4 days

We already have a practically ready solution for Shopify, GA4, Google Tag Manager, and Google Ads; we can quickly adapt and launch it. Let's discuss the details here on the marketplace; I'm available.

We can check the entire connection between Shopify - GA4 - Google Tag Manager - Google Ads, remove event duplication, correctly set up sales as the main conversion, and verify that order data does not diverge between Shopify, GA4, and Ads.

For implementation, I see it as follows:
- Audit of current tags, events, and conversions
- Verification of purchase, checkout, add_to_cart, and sources of duplication
- Setup or correction of conversion import into Google Ads
- Test orders and checking DebugView, Tag Assistant, and GA4 reports
- A brief report on what was wrong and what was changed

To start, we need access to Shopify, GA4, Google Tag Manager, and Google Ads at a level sufficient for viewing and making changes.

I would like to clarify two points:
- Is the checkout currently standard Shopify, or are there additional applications for the cart, upsell, or payment?
- Should the conversion in Google Ads come directly from the Google Ads tag or through import from GA4?

Similar experience:
- https://business.ingello.com/prime-eva - e-commerce and technical analytics for a retail project
- https://business.ingello.com/eva - systematic work with commerce processes and data
- https://systems-fl.ingello.com/ua - our profile on automation, AI, and system development Expand

Budget: 1200 UAH Deadline: 7 days

Good day, Vlad!

Setting up correct analytics between Google Ads and Shopify is critically important for achieving your business goals. I have experience in configuring and optimizing such systems, which allows for high conversion rates.

I understand that you need to check the connection between GA4, Google Tag Manager, Google Ads, and Shopify, as well as resolve issues with duplicate analytics. This will enable you to obtain accurate conversion data and improve the results of your advertising campaigns.

To start, I propose the following action plan:
1. I will familiarize myself with your settings in Google Ads and Shopify. For this, access to the account is needed.
2. I will check the settings of GTM and GA4 to identify possible errors and issues.
3. After the analysis, I will provide recommendations and an action plan for optimizing analytics.

The preliminary cost of my work is from $400 per month. Depending on the complexity of the task, achieving results may take from 2 to 4 months.

In my profile, you can review examples of work that confirm my expertise: Freelancehunt

I suggest we move to discussing your project in private messages to examine your situation and goals in more detail. Expand

Budget: 5000 UAH Deadline: 5 days

I can check the connection between GA4 + GTM + Google Ads + Shopify and identify where the double analytics and incorrect conversions are coming from.

A tip on an important nuance: after updating the cart in Shopify, the dataLayer structure often changes, and events may be sent simultaneously by the native script and through GTM — this is the most common reason for duplication and incorrect purchases.

To get started, please send temporary access (or a screenshot/logs) to Shopify, GTM, and GA4/Google Ads accounts, along with an example of a transaction with duplication. After the check, I will quickly tell you where the problem is and what the first steps to take are.

Budget: 3000 UAH Deadline: 3 days

Vlad, I see that due to the Shopify update, the tracking has been disrupted and you are receiving incorrect sales data. The issue with duplicate analytics in GTM usually arises from a conflict between the built-in Shopify integration and additional tags in the container, which distorts reporting in Google Ads.

I will conduct an audit of the current GTM container, clean up unnecessary triggers, and set up the correct transfer of conversion values directly from the store's dataLayer to GA4 and Google Ads. After this, you will receive clean statistics without duplicates.

How many transactions are currently being recorded as duplicates, and are you using any third-party applications for data transfer (for example, Pixel or third-party modules)?