Setting up and managing email marketing for the company
Task description:
Our company is engaged in the sale of real estate in Dubai. We are looking for an email marketing specialist who can:
Set up and manage regular mailings to our lead database.
Prepare emails with new projects, promotions, and investment offers.
Add convenient forms/buttons for clients to register their interest in the emails.
Segment the database (new clients, active, VIP) and adapt content for each group.
Set up automated email sequences (welcome series, follow-up, reminders).
Monitor open rates, click-through rates, and conversions, and suggest improvements.
What will be a plus:
Experience working with real estate or investment products.
Knowledge of popular tools (Mailchimp, SendPulse, Klaviyo, or similar).
Ability to create email designs (banners, layout).
Copywriting skills in English/Russian/Czech languages.
Work format: remote, long-term collaboration.