Setting up and managing targeted advertising on Instagram.
Personal
464 USD
What can I say about working with this freelancer?
I have approached him for the second time for targeted advertising setup services. I have a rather complex niche, or the targeting specialist does not fully understand how to work with it. It seemed that we were really working: a lot of correspondence, ideas, creatives, different approaches — everything looked serious.
The freelancer helped create a Facebook ad account, even organized the purchase of an account, and we launched ads without any blocks. There are no questions here — everything was clear and professional.
But the most important thing is the result. And, unfortunately, there was none. For the second time.
I especially want to highlight two points that did not satisfy me:
1. Low advertising budgets. This situation was the same the first time — the budgets were very limited, and I constantly asked to increase them. But, in essence, they did not increase. The same story repeated itself now. At the same time, I had a course launch, and I urgently needed to gather an audience. We tested ads on posts, on Reels, on photo creatives, on expert videos that I recorded specifically for the launch. But all of this, in fact, did not yield a tangible result. I tracked traffic and clicks through ManyChatBot, as well as manually — and there were indeed very few people. For me, this is a clear signal that the advertising campaign did not work, despite the freelancer considering it successful.
2. Imbalance in cost. I paid less for traffic than for the specialist's work. And I received less than 100 followers on Instagram for $800. I consider this an extremely low result, especially considering the goals we set.
Overall, the freelancer is responsible, available, polite, and engaged. But, unfortunately, for the second time in a row, I did not get the result I came for. Therefore, in the future, I will most likely not collaborate again.
I have approached him for the second time for targeted advertising setup services. I have a rather complex niche, or the targeting specialist does not fully understand how to work with it. It seemed that we were really working: a lot of correspondence, ideas, creatives, different approaches — everything looked serious.
The freelancer helped create a Facebook ad account, even organized the purchase of an account, and we launched ads without any blocks. There are no questions here — everything was clear and professional.
But the most important thing is the result. And, unfortunately, there was none. For the second time.
I especially want to highlight two points that did not satisfy me:
1. Low advertising budgets. This situation was the same the first time — the budgets were very limited, and I constantly asked to increase them. But, in essence, they did not increase. The same story repeated itself now. At the same time, I had a course launch, and I urgently needed to gather an audience. We tested ads on posts, on Reels, on photo creatives, on expert videos that I recorded specifically for the launch. But all of this, in fact, did not yield a tangible result. I tracked traffic and clicks through ManyChatBot, as well as manually — and there were indeed very few people. For me, this is a clear signal that the advertising campaign did not work, despite the freelancer considering it successful.
2. Imbalance in cost. I paid less for traffic than for the specialist's work. And I received less than 100 followers on Instagram for $800. I consider this an extremely low result, especially considering the goals we set.
Overall, the freelancer is responsible, available, polite, and engaged. But, unfortunately, for the second time in a row, I did not get the result I came for. Therefore, in the future, I will most likely not collaborate again.
