Real estate in Dubai

I am the owner of the real estate agency SMY Livings Real Estate and also the personal blog yuliyarealestate

My page is not just about projects, but my life in Dubai, locations, tips, insights, and real stories for those who want to move, invest, or buy real estate.

I need an SMM specialist who will develop my Instagram and TikTok in English.

The goal is to showcase life in Dubai through my personal brand, not just to display projects. The content should be unique, stylish, and interesting to stand out among other pages.

Tasks:

• Managing Instagram and TikTok as a personal blog of a real estate expert.
• Creating 8–10 posts per month:
  • lifestyle in Dubai,
  • comparison of neighborhoods and locations,
  • tips and insights for buyers and investors.
• 6–8 Reels / TikTok videos per month with creative presentation (not template videos).
• 4–5 stories per day — dynamic, engaging, with interactive elements and personal touches.
• Coming up with ideas for sections and creative formats that differ from standard "real estate sales" pages.
• Analyzing results and suggesting ideas for increasing followers and engagement.

Requirements:

• Experience in real estate in Dubai — mandatory!
• Understanding of marketing and promotion tools, including working with QR codes and other digital tools for lead generation.
• Ability to create lively, unique content that captivates the audience.
• Good level of English (content fully in English).
• Creative thinking and knowledge of TikTok/Instagram trends.
• Understanding the interests of the audience considering Dubai as a place to live or invest.

Work format:

• Remote, part-time.

• Trial month → then long-term cooperation.
• Flexible schedule, but stories must be posted every day.

Budget:

5,000 – 8,000 UAH depending on the volume and quality of work.

Please indicate in your response:

1. Examples of real estate accounts in Dubai that you have managed.
2. Your ideas for developing a personal blog about life and real estate.
3. How many posts, Reels, and stories you are willing to create for the proposed budget.
4. Briefly describe your experience specifically in the real estate market in Dubai and with digital tools.

Additional instructions

• Content should not be template-based — about life in Dubai and the atmosphere of the city.

• Personal brand of Yulia as an expert and face of SMY Livings.

• The candidate must understand the Dubai market and be engaged in the real estate topic.