🎯 Project Goal
CREATION OF VIDEOS, BANNERS, AND CREATIVES
within the New Year advertising campaign 2025–2026
Within the New Year advertising campaign, a comprehensive creation of video content, static banners, and advertising creatives was implemented, united by a single visual concept, the atmosphere of the holiday, and a premium presentation style. The main task of this stage was to form an emotional connection with the audience, enhance the desire to make a purchase as the ideal New Year gift, and stimulate quick decision-making through a sense of urgency.
Within the project, we are open to actively using artificial intelligence tools for creating videos, banners, and advertising creatives. This allows for faster testing of hypotheses, finding unconventional visual solutions, and increasing the effectiveness of advertising materials.
We are ready to accept bold, unconventional, and interesting design solutions, experiment with presentation, lighting, animation, shapes, and composition. The following is encouraged:
• unconventional creativity,
• modern AI visual effects,
• unique stylistic solutions,
• new approaches to product presentation.
The main principle is that the design should attract attention, evoke emotion, and work towards results: sales.