1. General Task
Develop a unified packaging system for 4 products of the brand:
Toilet Paper Holder
Toilet Brush Holder
Towel Dryer
Hook
The packaging must:
protect the product during transportation
look premium
align with the brand philosophy
be scalable for future SKUs
2. Style and Philosophy of Packaging
Overall Feel:
Minimalism.
Architectural.
Cleanliness.
Premium look without excessive decor.
The packaging must not be:
❌ glossy
❌ overloaded with graphics
❌ “marketing”
❌ visually cheap
3. Packaging Format
The designer must propose 1–2 structural options.
4. Dimensions
All 4 packages in one style, but different sizes.
It is necessary:
5. Box Material
The designer must propose 1–2 structural options.
6. Product Protection Inside
The main task is to avoid:
scratches
gaps
impacts
deformation
Internal Solution Options:
Option A — Foam Insert
Pros:
✔ maximum protection
✔ premium appearance
✔ neat fixation
Option B — Molded Pulp / Custom Card Insert
Mandatory:
Each product must be additionally:
7. Contents Inside the Box
Each box must contain:
Instruction
Format:
A5 or A6
Matte thick paper
Minimalist design
Black and white printing
Brand Card
A small card with the text:
“Thank you for choosing brand.”
Handwritten signature
Minimal design
8. External Design of the Box
Logo:
9. Shipping Considerations
The packaging must:
withstand USPS / UPS / FedEx transportation
not require an additional box (preferably)
or
fit into a secondary shipping box
10. What the Designer Must Provide
Visuals of 4 boxes in a unified style
3D mockups of the packaging
Unfoldings (die-line)
Material recommendations
Specification for production
11. Acceptance Criteria
✔ Premium appearance
✔ Unified system for all SKUs
✔ Good product protection
✔ Economically realistic implementation