Budget: 1000 UAH Deadline: 30 days
Hello, Valeriy!
For dentistry, we would not limit the contractor's evaluation solely to the presence of a case in one narrow niche. A successful advertising campaign depends on a systematic approach to proper market analysis, service segmentation, working with search intents, quality analytics, and continuous optimization based on real requests. Our experience in competitive topics allows us to build such a system for the dental direction: focusing not on the number of clicks, but on attracting potential patients at a controlled cost.
SEO and international promotion (8 languages):
https://freelancehunt.com/showcase/work/keys-seo-mizhnarodne-prosuvannya-turistichnogo-agregatora/1974883.html
We have experience working with international markets, content localization, and building systems for attracting users from different countries.
Google Ads audit for international insurance
https://freelancehunt.com/showcase/work/keys-audit-google-ads-dlya-mizhnarodnogo/2054294.html
Client feedback https://freelancehunt.com/showcase/work/vidguk-vid-virobnika-koreyskoyi-kosmetiki/1905485.html
How we see the structure of Google Ads for a dental clinic:
We do not recommend launching one general campaign for all services. In dentistry, each direction has different competition, cost per click, decision-making cycle, and patient value. The structure should be divided:
1. Dental Implants
Separate campaigns for:
— dental implants;
— tooth implantation;
— dental implantology;
— cost of dental implants;
— implantologist.
Users searching for solutions to problems and those who are already ready to make an appointment are tested separately.
2. Orthodontics
— orthodontist;
— orthodontic appliance;
— Invisalign;
— treatment of bite defects.
Possible division into adult, pediatric, and aesthetic orthodontics.
3. Aesthetic Dentistry
— teeth whitening;
— veneers;
— dental bonding;
— smile makeover.
For this direction, landing pages with cases, before/after photos, reviews, and doctors' expertise are important.
4. Prosthetics and Treatment
Separate campaigns for:
— dental prosthetics;
— dental crowns;
— root canal treatment;
— treatment of caries.
5. Local and Branded Campaigns
We work separately with requests:
— clinic name;
— doctors;
— service and city;
— dental requests by districts.
For local dentistry, proper geo-targeting is important, as most patients choose a clinic nearby.
6. Remarketing
Returning users who:
— viewed services;
— visited the appointment page;
— did not complete the application.
We would be happy to discuss the details and show how we can enhance your capabilities.