SMM and targeting in Instagram (real estate / foreign investments)

Goal:

Promotion of the page on Instagram for foreign real estate, attracting the target audience and applications from potential investors/buyers.

1. SMM (account management)

What is needed:

• Design the profile: avatar, profile header, current stories (Highlights).

• Create a content plan for the month.

• Preparation and publication:

  • 3–4 posts per week (carousels, useful posts, property analyses, profitable cases).

  • 3–5 stories per day (behind the scenes, question analyses, polls, warming up for applications).

  
  

• Texts + basic visuals (can be based on templates, can include photos/videos provided by me).

• Account setup for lead generation: buttons, links, CTAs in every post and story.

2. Targeted advertising

Tasks:

• Set up targeting for the audience:

  • those interested in buying/investing in foreign real estate,

  • emigration, Phuket, Thailand, investments, passive income.

  
  

• Launch advertising campaigns:

  • for subscriptions on Instagram;

  • for applications in Direct / WhatsApp / Telegram (leads).

  
  

• Select creatives (texts + image/video), A/B testing.

• Optimize campaigns based on results.

3. Expected result (for the test month)

• Growth of real followers (not bots) — at least N people (please specify in your response how many you can provide for what budget).

• First applications/contacts in Direct from those interested in real estate / foreign investments.

Requirements for the specialist

• Real experience in SMM and targeting in the niche: real estate / investments / emigration — a plus.

• Cases with numbers: follower growth, cost per lead, examples of creatives.

• Ability to write lively, clear texts, without "water".

In your response, please indicate:

1. A few words about yourself and your experience (SMM + targeting).

2. Examples of accounts / cases (links + brief results).

3. What budget for advertising do you consider optimal for a test of 1 month and what result in followers/leads do you expect.

4. Your cost:

   • for managing Instagram (per month);

   • for setting up and managing targeting (per month).