Technical assignment for creating a promotional video for a store selling solid fuel boilers:
Product type: Solid fuel boilers (wood-fired, pellet, shaft)
Purpose of the video: Store advertisement, attracting new customers, increasing brand recognition
Target audience:
Private house owners, cottages
Farmers, car service station owners, warehouses, manufacturing premises
Geography: Ukraine
Goals of the video:
Show the advantages of solid fuel boilers (economy, autonomy, quality)
Highlight the benefits of purchasing specifically from this store (price, service, delivery)
Call to action (call, visit website)
Video duration: 30-60 seconds
The video should have voice-over