Looking for an experienced specialist who has real successful experience in promoting books on Amazon, preferably in the Cookbooks / Food & Drink category.
Main Task
Develop and implement a promotion strategy for cookbooks to increase:
- organic sales;
- positions in Amazon search results;
- the number of quality reviews (only by legal methods);
- overall visibility of books on Amazon.
Experience Required
When responding, please indicate:
- experience specifically with Amazon KDP;
- examples of successfully promoted books;
- categories you have worked with;
- what results you have achieved (sales growth, BSR, number of reviews, keyword positions, etc.);
- what tools you used.
Necessary Competencies
The specialist must have a good understanding of:
- Amazon ranking algorithms;
- SEO for Amazon;
- selection and analysis of high-converting keywords;
- optimization of book listings;
- Amazon categories;
- Amazon Ads (Sponsored Products);
- external traffic;
- ARC campaigns;
- legal ways to obtain reviews;
- competitor analysis;
- working with analytical services (Helium 10, Publisher Rocket, DataDive, KDSPY, Book Bolt, etc.).
Desirable
Experience working with:
- cookbooks;
- healthy eating books;
- recipes;
- diet cookbook;
- Mediterranean Diet;
- Air Fryer Cookbook;
- Anti-Inflammatory Cookbook.
Tasks That May Be Included in the Work
- full book audit;
- competitor analysis;
- development of a promotion strategy;
- keyword optimization;
- metadata optimization;
- cover recommendations;
- A+ Content recommendations;
- setting up and managing Amazon Ads campaigns;
- external promotion recommendations;
- effectiveness analysis and strategy adjustment.
Important
Only interested in promotion using white hat methods that fully comply with Amazon's rules.
Proposals related to:
- buying reviews;
- manipulating ratings;
- artificially increasing sales;
- any other methods that violate Amazon's rules will not be considered.
Please Indicate in Your Response
- Your experience in promoting books on Amazon.
- Which categories you promoted.
- What results you can confirm.
- What tools you use.
- What you would do to promote a new cookbook.
- Your service fees.
- Work format (one-time consultation, audit, support, advertising management, comprehensive promotion).
Preference will be given to specialists who can show real cases with measurable results.