Budget: 9500 UAH Deadline: 10 days
Good day. I have reviewed your website korablik-ribaka.com and the detailed technical specifications. I am ready to carry out the entire range of work. I see that a systematic approach is needed, similar to my experience in the KazBM project, where I implemented a complex SEO architecture and performance optimization.
Work Plan and Proposal
To ensure the quality execution of all tasks, I propose to divide the work into three key stages:
Stage 1: Analysis, microdata setup, and ratings (3-4 days)
Analysis and correction of 5 errors from Ahrefs for the pages you specified.
Extended configuration of the Schema & Structured Data plugin:
Adding and configuring AggregateRating to display stars in search results.
Creating intelligent schemas to display ratings on the homepage (from comments/Google Maps), posts, categories (average product ratings).
Adding LocalBusiness schema with information about the store, location ("store nearby"), and price range for categories.
Checking correctness in Google Search Console and validator.schema.org.
Stage 2: Comprehensive speed optimization (3-4 days)
Implementing Lazy Load for images and possibly for other media.
Mass optimization and compression of all images on the site (including product graphics) without loss of quality.
Analyzing and eliminating major factors that slow down loading (cache optimization, CSS/JS, selective deactivation of unnecessary plugins).
Task: achieve loading speed of key pages < 2 seconds and scores > 90 in PageSpeed Insights and Pingdom.
Stage 3: Final check and reporting (1-2 days)
Eliminating HTML/CSS validation errors via validator.w3.org.
Final testing of all types of pages and functions.
Providing a brief report on the completed work.
What I need from you to start
For maximum efficiency, I will need:
Administrative access to WordPress (admin panel and FTP/SFTP).
Text content of 4 attached files with descriptions of errors from Ahrefs and the validator (if possible, duplicate in the message).
Confirmation of the exact address of the store in Kharkiv for microdata.
