Social media management: FaceBook / Insta / YouTube (organic traffic) - with a focus on lead generation!
📌 Company: ***** (specialized equipment factory)
📌 Work format: remote
📌 Main platforms: Facebook, Instagram, YouTube
📌 Goal: lead generation, increasing the number of applications and attracting the target audience
SMM Specialist Responsibilities:
1. Development of content strategy
🔹 Analysis of the target audience and competitors
🔹 Creation and maintenance of a content plan (topics, formats, publication frequency)
🔹 Formulation of key messages with a focus on lead generation
2. Management and development of social networks
🔹 Facebook – creation and promotion of content, working with comments and direct messages
🔹 Instagram – publications, stories, reels, working with hashtags and audience engagement
🔹 YouTube – uploading and optimizing videos, working with descriptions, ...
3. Generation of incoming requests (leads)
🔹 Creation of content with clear call to action (CTA)
🔹 Use of pain triggers and solving customer problems
🔹 Development of advertising creatives and texts for targeted advertising
4. Working with engagement and reputation
🔹 Responses to comments and messages
🔹 Managing reviews, responding to customer inquiries
🔹 Interaction with bloggers and partners (if necessary)
5. Analytics and reporting
🔹 Tracking key metrics (ER, CTR, CR, CPL)
🔹 Analyzing the effectiveness of content and advertising
🔹 Suggestions for improving the strategy
Candidate Requirements:
✅ Experience in B2B / industry / automotive topics – will be an advantage
✅ Ability to create conversion content (texts, creatives)
✅ Knowledge of Facebook, Instagram, YouTube algorithms
✅ Experience with targeted advertising (will be a plus...)
✅ Proficiency in analytics services (Facebook Ads Manager, Google Analytics) - (will also be a plus...)
Work format and KPI:
📌 Format: remote work, part-time / full-time (negotiable)
📌 Key KPIs:
- Number of incoming leads from social networks
- Cost per lead (CPL)
- Engagement growth (ER%)
- Reach and conversions of publications
🔹 Expected result: increase in the number of inquiries, higher engagement, increase in sales through social networks.
🚀 If you know how to make social networks effective — we are waiting for your application!
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Good day👋.
I am interested in your project and would like to take it on.
My advantages:
- I am in the top 3 in the social media promotion (SMM) category
- A professional with over 8 years of experience.
- Successfully completed 300+ projects, receiving numerous positive reviews from clients.
- I take pride in having worked with large budgets and achieving success in projects.
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You can find more details here
Freelancehunt
Let's discuss how I can help you achieve your goals. Contact me by clicking the message button next to my profile.
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447 5 0 Good day). We work with the markets of America, Central Europe, and Ukraine. Over 10 years of experience.
We develop strategies.
We analyze the market and competitors.
We find optimal solutions.
We prepare video, photo content, and scripts according to the strategy.
We launch targeted advertising, SMM promotion, and other ways for effective promotion.