Gather a complete semantic core for Google Search Ads for the online casino niche.
79 USD OBJECTIVE
Gather a complete semantic core for Google Search Ads for the online casino niche:
- GEO: United Kingdom
- Language: According to geo
- Format: for PPC (NOT SEO)
- Focus: commercial + transactional intent -
- deposits (FTD)
- high intent traffic
- minimization of “info requests”
CLUSTER STRUCTURE
Semantics to be divided into clusters by:
- intent (deposit / bonus / brand / info)
- product type (casino / slots / live / poker)
- GEO-specific (payment / legal)
Do not add crash and slot games to the semantics: dice / plinko / casual games / demo games
But be sure to add “LIVE TABLE GAMES”, which includes Blackjack / Roulette / Baccarat / Live Table Games
OUTPUT FORMAT
In a table (Google Sheets / Excel):
Mandatory columns:
- Keyword
- GEO
- Cluster
- Subcluster
- Volume
- CPC
FILTERING
Development of a list of negative keywords
ADDITIONAL REQUIREMENTS
- Minimum 2000–10,000 keywords in total for 1 geo
- No duplication
- No “keyword stuffing” such as: casino online casino best casino
SEPARATE TASKS
High Intent ONLY (separate sheet)
- only queries with the highest probability of deposit
Long-tail (separate sheet)
- queries with 3+ words
- low volume, high CR
Work results
Client's review of cooperation with freelancer
Gather a complete semantic core for Google Search Ads for the online casino niche.The freelancer did not complete the project (data in the wrong format, missing several points that were specified in the task), did not send corrections. She has been ignoring for 5 days (27.04), the deadline was until 21.04, then extended to 23.04. The freelancer requested partial payment as insurance, but we promised to extend the deadline (and did), and the money was in the "escrow" service from the very beginning. We did not receive the work, so the experience turned out to be negative.
Kyiv