About the client
An online school for teaching Amazon business. A two-tier product line: an entry course as the entry point into the funnel and a flagship product for upselling.
Scaling ×16
The budget grew from $196 to over $3,200 per month — without losing profitability.
Two-tier funnel
60% of buyers of the entry course converted into sales of the flagship — which ensured an ROI of 401%.
Revenue $28,900
Considering upselling, the total income of the client amounted to nearly $29,000 with expenses of $5,771.
RESULT: Successfully scaled the budget 16 times and built a stable flow of leads. Thanks to an effective two-tier funnel and upselling to the flagship course, the client achieved revenue of $28,900 with advertising costs of $5,771 — ROI 401%.
An online school for teaching Amazon business. A two-tier product line: an entry course as the entry point into the funnel and a flagship product for upselling.
Scaling ×16
The budget grew from $196 to over $3,200 per month — without losing profitability.
Two-tier funnel
60% of buyers of the entry course converted into sales of the flagship — which ensured an ROI of 401%.
Revenue $28,900
Considering upselling, the total income of the client amounted to nearly $29,000 with expenses of $5,771.
RESULT: Successfully scaled the budget 16 times and built a stable flow of leads. Thanks to an effective two-tier funnel and upselling to the flagship course, the client achieved revenue of $28,900 with advertising costs of $5,771 — ROI 401%.