220 VOLT - Leaders of the energy market
220VOLT - a Ukrainian company founded in 1996.
The company's specialists have been solving power supply network quality issues for over 20 years, utilizing advanced achievements of global science and their own developments.
The main focus of the company's activities is the sale and installation of AC voltage stabilizers, transformers, automatic circuit breakers, and switchgear.
The goal of the collaboration between VOX Agency and 220 Volt was to scale sales through systematic targeting and analytics.
We aimed to increase the number of applications in each product area, monitor the quality of lead processing by the sales department, and establish a stable advertising system with clear audience segmentation.
We launched advertising campaigns for all major areas of 220 Volt: solar stations for homes and businesses, inverter + battery systems, as well as voltage stabilizers.
We created custom audiences for precise targeting, adapted creatives for different customer segments, and tested several advertising formats - for the website and for lead forms.
At the same time, monitoring the quality of leads and controlling the processing of applications by the sales department took place, which allowed us to optimize campaigns based on real results.
The work was aimed at creating an effective lead generation system capable of scaling without losing the quality of applications.
The company's specialists have been solving power supply network quality issues for over 20 years, utilizing advanced achievements of global science and their own developments.
The main focus of the company's activities is the sale and installation of AC voltage stabilizers, transformers, automatic circuit breakers, and switchgear.
The goal of the collaboration between VOX Agency and 220 Volt was to scale sales through systematic targeting and analytics.
We aimed to increase the number of applications in each product area, monitor the quality of lead processing by the sales department, and establish a stable advertising system with clear audience segmentation.
We launched advertising campaigns for all major areas of 220 Volt: solar stations for homes and businesses, inverter + battery systems, as well as voltage stabilizers.
We created custom audiences for precise targeting, adapted creatives for different customer segments, and tested several advertising formats - for the website and for lead forms.
At the same time, monitoring the quality of leads and controlling the processing of applications by the sales department took place, which allowed us to optimize campaigns based on real results.
The work was aimed at creating an effective lead generation system capable of scaling without losing the quality of applications.