Point A:
- Advertising was launched chaotically, without a systematic strategy
- There is no analytics - the budget was spent "blindly"
- Sales are unstable, some products did not sell
- There was no understanding of what to scale and what to turn off
- There is no clear connection: product → creative → audience
Point B:
Sales: 565
Advertising budget: $2,760
Average check: ~1583 UAH
Cost of sale: $4.88
Turnover: 894,000 UAH
#campaignoptimization #Facebookadvertising #retargeting #Mediabuying #Meta #Advertising #meta #outdooradvertising #socialmediaadvertising #FacebookAds #FacebookAds
- Advertising was launched chaotically, without a systematic strategy
- There is no analytics - the budget was spent "blindly"
- Sales are unstable, some products did not sell
- There was no understanding of what to scale and what to turn off
- There is no clear connection: product → creative → audience
Point B:
Sales: 565
Advertising budget: $2,760
Average check: ~1583 UAH
Cost of sale: $4.88
Turnover: 894,000 UAH
#campaignoptimization #Facebookadvertising #retargeting #Mediabuying #Meta #Advertising #meta #outdooradvertising #socialmediaadvertising #FacebookAds #FacebookAds