Advertising and Advertising for Interior Design Studies

Customer - studio interior design in the city of Kharkiv.Type of activity: design of the interior, repair of connections (author supervision),
Apartments with furniture and household equipment.The task:
Audit existing, and setting up new Google Ads advertising companies.Connecting new customers with contextual advertising to Google.Period of cooperation: 08.2020 - 08.2021.

See the works that have been done:
• Site audit - according to the results of which, work has been carried out to improve communication with the visitors of the site;
• Stopped existing campaigns and set up a new search campaign with groups of ads on different types of objects and on “heat” requests;
• Create a remarketing campaign;
• Set up analysis and tracking conversions;
• Optimized the Google My Business page (geo-match on Google maps).Results of our work:
• Total conversions were received - 43;
• There were also direct calls (manual number sets), which were not displayed in the statistics;
• The cost of the conversion is 900 UAH, taking into account the average check of the projects, the customer has been placed.Contextual Advertising
by Gugladvords
The Internet Movement