Advertising for a Dance Studio on Google Ads

Service: Contextual advertising in Google ADS

Theme and website: Dance studio of various styles

Region: Ukraine

Goal: To obtain leads to increase the number of new clients - filling out contact forms and signing up for trial classes, contact by phone.

Work on the project.

To achieve the set tasks, we tested various types of advertising campaigns, including:
Search campaigns in Ukrainian and Russian languages (according to the versions of the website):
-Brand
-Campaigns by dance styles
-Campaigns by districts
-Campaigns by age
-Competitors
-Generic keywords
Performance Max
Remarketing
GDN campaigns for specific audiences
YouTube campaigns

Currently, active are search advertising campaigns
Results of work for the period 12.09-9.10:

Expenses: 4,947.71 ₴
Clicks: 1711
Average cost per click: 2.89 ₴
Leads: 109
Cost/conversion: 45.3 ₴