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Audit and Promotion Strategy: Expert Psychologist (EU Market)

How to identify "black holes" in the expert's budget with an audience of 16,000+ subscribers and develop a two-level sales funnel for a soft niche in the foreign market.

## Project Passport (Properties):

- Niche: Soft Skills / Psychology and Art Therapy
- Placement: Meta Ads (Instagram, Facebook)
- Geography: Europe, USA (Ukrainian-speaking segment)
- Client Request: "Silence" in consultation bookings despite high reach and low clicks ($0.02).
- Result: Conducted a deep audit, uncovered hidden sales in the archive, developed a strategy to transition from "vanilla metrics" to ROI marketing.

For a detailed breakdown of this case with all screenshots and figures, see the link in the "Work Details" section.

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Work details
Added 13 May
57 views
Freelancer
Liudmyla Kyryliuk
Ukraine Vinnytsia
No reviews

Available for hire Available for hire
On the service 3 months 17 days