Case for the Cosmoroom Studio
Case for the Cosmoroom laser epilation studio from Odessa.
Target audience: women from 18 years old.
The average cost of the service:
Laser epilation - 1000 UAH;
Permanent makeup is 2300 UAH.
The purpose of the advertising campaign is to collect the maximum number of applications worth no more than $8.
Prejudice:
- the fear of customers to get to unqualified masters;
The presence of negative myths about laser epilation.
Benefits:
- experienced specialists who select the parameters individually for each customer; - the latest generation laser; - price, guarantees.
Solution: launched a advertising campaign on the landing page with an invitation to leave the application.
For people who have visited the site or interacted with the brand on Facebook launched separate advertising campaigns with useful articles: “How to prepare for the laser epilation procedure”, “Basic myths about the laser epilation.”
For holidays and other events (Black Friday, New Year, Christmas) separate bandings with special offers have been developed.They launched advertising campaigns with discount indications.The launching results have brought the best results.
Results: In 53 days, 318 applications were collected at an average value of $5.3.We concluded that it is important for the local market to expand the audience.In addition, for the audience who already knows about the brand, it is important to publish quality content in the form of useful articles and discounts.
Target audience: women from 18 years old.
The average cost of the service:
Laser epilation - 1000 UAH;
Permanent makeup is 2300 UAH.
The purpose of the advertising campaign is to collect the maximum number of applications worth no more than $8.
Prejudice:
- the fear of customers to get to unqualified masters;
The presence of negative myths about laser epilation.
Benefits:
- experienced specialists who select the parameters individually for each customer; - the latest generation laser; - price, guarantees.
Solution: launched a advertising campaign on the landing page with an invitation to leave the application.
For people who have visited the site or interacted with the brand on Facebook launched separate advertising campaigns with useful articles: “How to prepare for the laser epilation procedure”, “Basic myths about the laser epilation.”
For holidays and other events (Black Friday, New Year, Christmas) separate bandings with special offers have been developed.They launched advertising campaigns with discount indications.The launching results have brought the best results.
Results: In 53 days, 318 applications were collected at an average value of $5.3.We concluded that it is important for the local market to expand the audience.In addition, for the audience who already knows about the brand, it is important to publish quality content in the form of useful articles and discounts.
Kyiv 
Available for hire