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Customer: The online store with a high ROAS, but low number of purchases in Pmax Google Ads.

Challenge: Increase purchases by keeping a high ROAS.

The Strategy:
The Pmax analysis found the most effective groups and audiences. Optimized content: new creative concepts, analysis and improvement of headlines and media content. Dynamic ads are used for personalization. With positive changes, the budget has been expanded. Monitoring and analysis.

The Results:
Increase in purchases by X% per Y months, high ROAS, positive feedback of the audience.

The conclusions:
Ads Up optimized Google Ads’ Pmax, providing increased purchases and high ROAS. Monitoring guarantees the stability of the advertising campaign.
Work details
Budget 101 USD
Added 28 December 2023
256 views
Freelancer
Anatolii Yehorov
Ukraine Kyiv  16  2

Available for hire Available for hire
18 Safes completed
On the service 2 years