Case: x2.5 increase in mobile app installations for a pizzeria — without additional budget
Sometimes the most effective solution takes 15 minutes and costs nothing.
The client is a pizzeria with its own mobile app. The task: to increase the number of installations. The advertising budget remained unchanged.
Instead of increasing advertising expenses — a solution was found outside the advertising cabinet. One feature was added to the website. Implementation time — 15 minutes.
Result:
— Previously: ~300 installations per month
— Now: 800+ installations per month
— Growth: x2.5
— Additional budget: 0 UAH
The GA4 chart shows stable growth in overall traffic and key events over 9 months.
Advertising in Google Ads is the tip of the iceberg. Sometimes one correct solution on the website yields more than doubling the advertising budget.
Sometimes the most effective solution takes 15 minutes and costs nothing.
The client is a pizzeria with its own mobile app. The task: to increase the number of installations. The advertising budget remained unchanged.
Instead of increasing advertising expenses — a solution was found outside the advertising cabinet. One feature was added to the website. Implementation time — 15 minutes.
Result:
— Previously: ~300 installations per month
— Now: 800+ installations per month
— Growth: x2.5
— Additional budget: 0 UAH
The GA4 chart shows stable growth in overall traffic and key events over 9 months.
Advertising in Google Ads is the tip of the iceberg. Sometimes one correct solution on the website yields more than doubling the advertising budget.