Target for beauty salon

## Point A

The beauty salon requested to increase bookings for the manicure service.

## What was done?

- Briefed the client
- Conducted an audit of the advertising cabinet
- Analyzed competitors
- Analyzed and segmented the target audience
- Developed a mini-promotion strategy
- Tested hypotheses
- Scaled working connections
- Provided the client with a report on results and completed work

## Point B

Spent budget - $1196.4
Number of applications - 714 pcs
Average application price - $1.67
Clients - 375
Conversion to client - 52.5%
Cost per client - $3.19