Context Advertising of Machine Sales

The customer comes to the market with his own product, which is a new technological product. And it costs 2-3 times cheaper than the analogues that are sold in the currency.

The product is completely new on the market. There is no brand recognition or product reviews that may come as recommendations from buyers. The campaign on the internet was completely from zero.

Created Lending (by our TZ);
the capture forms are installed (back call, online chat, order buttons);
a list of key phrases;
established a advertising company;
Yandex metrics and Google analytics.

Results for the last month:
Leeds - 7 st.
Payed orders - 1 st.
Money spent – 5300 UAH.
ROI = ((70000 - 5300)/5300 )*100% = 1220.75%