Context Advertising
Task: Increase the effectiveness of context advertising in Google for the travel company’s website.
Stages of work:
Analysis of competitors.
Developing a promotion strategy.
The semantic core of the project.
Improving the website under advertising (correction of errors, increased relevance of pages).
Creating effective advertisements.
Time setting shows, target sites, minus words.
Establish competitive rates.
conducting advertising campaigns.
The effectiveness of advertising campaigns has been increased - the cost of transitions has been reduced, as well as the number of calls and orders (targets) has been increased. Such results have been achieved through increased target audience flow and proper filtration of advertising sites.
Stages of work:
Analysis of competitors.
Developing a promotion strategy.
The semantic core of the project.
Improving the website under advertising (correction of errors, increased relevance of pages).
Creating effective advertisements.
Time setting shows, target sites, minus words.
Establish competitive rates.
conducting advertising campaigns.
The effectiveness of advertising campaigns has been increased - the cost of transitions has been reduced, as well as the number of calls and orders (targets) has been increased. Such results have been achieved through increased target audience flow and proper filtration of advertising sites.