Contextual advertising for a network of shopping centers in Kyiv

Main task:
increase the attendance of shopping centers.
Results:
By implementing a new campaign structure, regularly expanding semantics, and working with ads - it was possible to achieve current results.

Additionally: regular testing of new hypotheses allowed to improve positions in Google ads and be in the top 3 search results at the moment.

- Growth in center attendance: by 45%
- Growth in website purchases: by 30%