COSMETOLOGIST
At the start, the page had no visual presentation and clear structure, which made the profile look disjointed. We: developed a unified style for posts and stories (templates, fonts, colors); updated the profile design (header, highlights); built content categories (services/results/reviews/useful information); increased reach through Reels and regular stories; launched targeted advertising for inquiries/messages. Result: the profile became professional and recognizable, trust and the number of inquiries grew.