Niche: fashion, custom tailoring
Product: handmade corsets tailored to personal measurements
Task
form a premium brand image
emphasize the uniqueness of custom tailoring
increase the number of orders through Instagram
enhance product value and average check
Implementation
developed a content strategy focused on aesthetics and exclusivity
strengthened the visual identity of the profile
built communication through femininity, strength, and individuality
added the process of creating the product (from sketch to fitting)
emphasis on handmade work, materials, and fit
Result
growth of trust in the brand
increased inquiries for custom tailoring
increase in average check through proper positioning
formation of a recognizable aesthetic style of the page
Product: handmade corsets tailored to personal measurements
Task
form a premium brand image
emphasize the uniqueness of custom tailoring
increase the number of orders through Instagram
enhance product value and average check
Implementation
developed a content strategy focused on aesthetics and exclusivity
strengthened the visual identity of the profile
built communication through femininity, strength, and individuality
added the process of creating the product (from sketch to fitting)
emphasis on handmade work, materials, and fit
Result
growth of trust in the brand
increased inquiries for custom tailoring
increase in average check through proper positioning
formation of a recognizable aesthetic style of the page