Euro Education!

What was done: after analyzing competitors, it was concluded that it would not be possible to come up with something new, so the decision was made to work with the main advantages that the company possesses.

The following competitive advantages were formed:

- cheaper than competitors
- absence of unnecessary services
- support throughout the entire journey
- provision of dormitory
- assistance with admission to the budget
- assistance with finding internships and jobs in the profession

4 segments of the target audience were created:

01. Parents who have moved abroad and want quality education for their children 35-60+

02. people living in Ukraine, looking for good prospects for their children in the EU 35-60+

03. People living in Kazakhstan, looking for good prospects for their children in the EU 35-60+

04. Students 20-24, who will see our advertisement and ask their parents to get acquainted. They can pay themselves or ask their parents.

Goal of advertising campaigns

Unfortunately, the website is morally outdated, and navigation on it is very complex, and during registration, it is very difficult for a person to understand what exactly needs to be clicked, so we chose a Lead form as