Facebook Ads | Auto Service Station | ROAS +254%! | Poland

The client was launching his business in Poland. He knew the benefits of his product but did not know how to sell it in his country.
We developed a strategy to promote his Instagram and collect applications for further service offerings.

The strategy was to promote its service through a large number of channels and cover 3 languages at once, which could be potential customers.
The plan also included the development of a quiz with which customers could leave their requests, and the sales department could process these requests without any problems.

Management plan:
1. Testing different languages and audience interests
2. Testing a large number of creatives to determine the most profitable half of the campaign
3. Development of a quiz page for collecting applications for the service
4. Launching campaigns for the interested audience segment

The result in the first month of cooperation
Using tests, we identified the best audience and the service that converts best with the highest conversion rate. This later allowed us to test ads for more expensive services and also to get expensive services signed up with minimal advertising costs.