Free Online Course for Future Mothers "In Waiting"
All-Ukrainian Free Online Course "In Waiting"
What tasks were:
Reduce the cost of the application, as the price was paid and the price lasted $0.35 per application.
The progress that was made:
- The main work was formed in creatives, as the target audience was already verified, and the site conversion was about 50%.
The work went over the reduction of the price indicators for 1000 shows and increased the clickability of the ads.
- Protested a number of creatives and identified the main offers that allowed to lower the cost of the application to $0.19.
- Then they started to scale, where they raised from $5 a day to $25 to allow the number of applications to be increased.
Results
1 . Transitions - 7047
2nd Clickability - 1.36%
Three The cost of transition - 0.10
4 . Number of applications: 3739
and 5. The price of the application is 0.19$
6 . Total costs for the entire working period - $718,47
7 . Duration of work - 2 months
What tasks were:
Reduce the cost of the application, as the price was paid and the price lasted $0.35 per application.
The progress that was made:
- The main work was formed in creatives, as the target audience was already verified, and the site conversion was about 50%.
The work went over the reduction of the price indicators for 1000 shows and increased the clickability of the ads.
- Protested a number of creatives and identified the main offers that allowed to lower the cost of the application to $0.19.
- Then they started to scale, where they raised from $5 a day to $25 to allow the number of applications to be increased.
Results
1 . Transitions - 7047
2nd Clickability - 1.36%
Three The cost of transition - 0.10
4 . Number of applications: 3739
and 5. The price of the application is 0.19$
6 . Total costs for the entire working period - $718,47
7 . Duration of work - 2 months