GREEN & GORGEOUS

The design process involved understanding the essence of Green & Gorgeous as a brand focusing on natural, luxury skincare. The logo design aimed to convey care and trust, resonating with the target audience of women aged 40+. With no prior design work, the logo's primary placement on jars was crucial, emphasizing the product lines' natural ingredients and benefits. Color choices were made to reflect the brand's naturalness and luxury. The result is a logo that encapsulates the essence of the brand, inviting trust and appealing to the target demographic across various brand carriers, including packaging and social media platforms.