Guiding Hands – Job offers and housing rental in Germany
For Guiding Hands, I set up and managed Facebook Ads campaigns targeting job seekers and rental clients. Together with my creative partner, we achieved measurable improvements: a 30% reduction in lead cost and a 15% decrease in repeat leads over the first 3 months. I have been working on and optimizing this project for 8 months, and currently, we are generating about 120 leads per day, with an average lead cost of 0.8 Euros (which is unrealistically cheap for Europe).